Now showing items 1-2 of 2
Leveling the Playing Field: E-Marketing's Impact on Lodging Operations [Summary]
(Virginia Tech, 2019-02-12)
Since 1998 there has been a 54% increase in the number of travelers using the Internet to obtain information on destination or make travel arrangements. Electronic commerce has revolutionized the way services are delivered ...
Technology innovations towards reducing hospitality human resource costs in Langkawi, Malaysia [Summary]
(Virginia Tech, 2020-12-06)
Though this research was planned for Malaysia’s hospitality industry development, it left lessons to learn. It is showed that hotels in Langkawi implemented ICT for reducing labor costs from a human resource management ...