Fifty-seven experienced hotel revenue managers participated in a study involving the use of simulated forecasting software. The revenue managers examined raw occupancy data and used simulated forecasting software to arrive ...

This study explores RM strategic implementation approaches, addressing the question of whether the RM function should be performed within the hotel property, or should be outsourced to an outside entity such as corporate, ...

This study aims to draw the attention of the revenue management academic community to inherent problems in forecasting accuracy measurement, and to initiate a critical discussion about forecast quality assessment in hotels.