Purpose – Different scales available for measuring the brand-equity of destinations are found to be much tourist centric and did not present a holistic view regarding building sustainable customer based brand-equity for ...

Consumer-generated product reviews are a driving force behind online purchases; at the same time, unfavorable reviews can discourage interested online shoppers and eventually hurt the brand. The objective of this exploratory ...

In summary, the field of hospitality has interesting and interdependent relationships with its constituent industries (lodging, foodservice, travel, leisure, attractions, and conventions). Each independent industry takes ...

With the rapid growth of online booking channel in hospitality industry, the impact of online word-of- mouth on hotel sales has become a popular topic among researchers and practitioners. Prior research mainly focuses on ...

This report marks the first systematic review of the period from 2000 to 2016 based on demographic disparity at the hospitality workplace. This study arose from an interest in analyzing the trend of longitudinal studies ...

This study presented a bibliometric analysis of lodging-context research by addressing the trend in the number of publications from year to year according to academic journals; most prolific contributors according to author, ...

The results of this study showed that intrinsic motivation played a significant role in enhancing the job performance of employees. Additionally, the study found that there was no evidence that intrinsic motivation of ...

Chinese hotel industry is meeting the challenge from international hotel group. A large quantity of remarkable talents is needed. So what standards should be adopted to train hotel employee, was the focus of every hotel. ...

This paper empirically investigates the non-linear relationship between advertising and concentration in the hotel industry. Using data collected from the Taiwanese hotel industry, this paper finds that (1) the influence ...