The research implies that hotel competition is shifting from unit profit margin to volumes and higher occupancy rates since the increasing importance of user-reviews’ online visibility. For that reason, it is suggested for ...

The research implies that hospitality businesses should consider implementing a combined innovation strategy with services, process, marketing, and organizational in order to increase sales and performance. Especially, ...

The article tried to find a better framework for businesses to adopt and implement CRM. Also, it says it should not only focus on the role of ICT, but hotels also need to use an integrated managerial approach with ICT, ...

This study was done almost 15 years ago, so it does not seem to be adequate to discuss technologies that they can implement since those in the article are quite old already. However, we can find the lesson still from the ...

From the study, we have learned that managers from entrepreneurial hotels who are willing to change and innovate themselves to win the competition are more likely to lead the market compared to traditional hotel corporations. ...

This article gives a few lessons to restaurant operators who want to start their business in the hotel with the lease agreement. Regarding building a lease agreement with the hotel company, operators should clarify key ...

The result of this study gives hoteliers the lesson that loyalty programs have a positive impact on four hotel performance indicators of RevPAR, ADR, Occupancy, and Gross operating profit. It is suggested for hoteliers to ...

Several points are suggested through this study for the service improvement to operators. Managers should acknowledge the importance of service response time that impacts customer attitudes and behaviors. Response time ...

This article is very unique in terms of handling the party culture at work in the hospitality organization. From the survey results, it is suggested for hotel executives who want to enhance organizational health through ...

Few findings from the study can be implied; this research suggests hotels should categorize their customers with specific characteristics such as nationality or language just they did in the article while hoteliers consider ...