The Feiertag Hospitality Academy-to-Industry Research Collection brings together research from the academic world with articles written for industry so all can benefit from those insights. The collection includes peer-reviewed academic research in the area of Hospitality Sales and it translates research recommendations and best practices models into a language useful to the hospitality practitioner. This collection aims to bridge the gap between the academy and the hospitality industry.

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  • Airbnb creates tool for hosts to confirm guests' COVID status 

    May, Kevin (PhocusWire, 2021-02-05)
    Airbnb is in the process of developing their Health Safety Assertion tool. The tool is currently voluntary to use, but Airbnb declared it is in the process of further developing it with World Health Organization and leading ...
  • WTTC Says Governments Should Abandon The Concept Of 'High- Risk Countries' And Instead Focus On "High-Risk Travelers" 

    The World Travel & Tourism Council (WTTC) (Hospitality Net, 2021-02-05)
    The World Travel & Tourism Council (WTTC) has recently announced recommendations to categorize high risk travelers instead of labeling entire countries as high risk. The WTTC is calling for refined testing upon arrival and ...
  • Welcome Travelers Back with an Improved Digital Lobby 

    Hale, Estella (Lodging Magazine, 2021-02-01)
    Hotels are amping up their virtual lobby by focusing on direct business, paying attention to concerns of travelers, simplifying transition from website to booking engines, and monitoring conversations with their guests. ...
  • STR: January US Hotel Performance Nearly Back to Early Pandemic Levels 

    HNN Newswire (Hotel News Now, 2021-02-19)
    Miami, FL and Tampa, FL lead the country in occupancy levels for the first month of 2021. Both Florida cities were the only cities to climb above 50% occupancy throughout the month. The top 25 markets also looked positive ...
  • U.S. Hotel Jobs Recovery Stalls, Unemployment Rises 

    Sperance, Cameron (Skift, 2021-02-05)
    Hoteliers are hopeful the increased vaccine rollout and the potential passing of the Biden Administration's stimulus package could supply much needed relief for the hotel industry. Chip Rogers, President & CEO of AHLA, ...
  • The Business Events Industry Recovery: Two Different Views 

    Russell, Michellel (Professional Convention Management Association, 2021-02-05)
    The Professional Convention Management Association outlined two very different viewpoints that event professionals have moving into 2021 and live events. One viewpoint by Daniel Levine highlighted the prediction that live ...
  • New International Study Shows U.S. Black Travelers Are More Influenced By Concerns About Safety And Representation In Marketing Than European Black Travelers 

    MMGY Global (MMGY Global, 2021-01-13)
    A recent study conducted by the MMGY Global indicated the largest concern for Black travelers within North America is safety. 54% of the 3,635 leisure travelers that were survey noted that the marketing of a destination ...
  • Host Sees Opportunity to Acquire Outside Top 25 Markets 

    Hess, Danielle (Hotel News Now, 2021-02-19)
    Host Hotels is in the process of taking their new business strategy of hotel acquisitions and possibly putting it to the test this upcoming quarter. Host is looking to acquire properties that are not within the top 25% of ...
  • Sustainability 2.0: The conversation travel tech cannot ignore in the new normal 

    Singh, Harmeet (PhocusWire, 2021-01-25)
    Although the COVID-19 pandemic has sent the travel and tourism industries to it's knees, it is also giving the industry a never before seen opportunity to re-think building back with sustainability at the forefront. The ...
  • Study Implies $15 Minimum Wage Would Have Outsized Impact on Hotels 

    Ross, Del (Hotel News Now, 2021-02-12)
    A study conducted across 5000 hotels across the United States indicated that 64% of hotel employees are making under $15 an hour. Owners across the hotel industry could be negatively impacted if President Biden is able to ...
  • COVID-19 could damage diversity and inclusion efforts in travel 

    Menze, Jill (PhocusWire, 2020-10-05)
    Although COVID-19 has devastated the hospitality and tourism industries, attention has shifted to further diversifying the industry as it begins the slow process of rebuilding. Researchers are hopeful for the opportunity ...
  • Travel Industry Rallies Behind 'Diversity Matters' Mission 

    Schoening, Elise (Northstar Meetings Group, 2021-02-02)
    Norstar Travel applauds the Tourism Diversity Matters initiative and it's effort to enhance diversity and inclusion across every facet of the Hospitality and Tourism Industries. Tourism Diversity Matters will assist youth ...
  • Diversity perception and reality 

    Harris, Sydney (Travel Weekly, 2020-10-30)
    A study done by Travel Weekly in November of 2020 indicated major flaws within the travel industry. Unsurprisingly, survey respondents were dissatisfied with the lack of diversity in upper level management and sales ...
  • New Black Talent Directory Aims to Diversify Travel Industry 

    Schoening, Elise (Northstar Meetings Group, 2021-02-12)
    Black Tourism Talent Directory is a database that was founded to promote inclusivity and diversity throughout the hiring processes within the hospitality and tourism industries. The Directory comes from the National Blacks ...
  • New initiatives launch to promote diverse leadership in travel 

    Menze, Jill (PhocusWire, 2021-02-02)
    A new imitative, Tourism Diversity Matters, aims to add additional support to diversifying the tourism and hospitality industries. The imitative focuses on four pillars of apprentices programs, workforce development, ...
  • Room for improvement - diversity in the hospitality boardroom 

    Fox, Linda (PhocusWire, 2021-02-19)
    The call to diversify boardrooms around the hospitality industry grows larger as the lack of representation of minority groups continues. Research done by the Castell Project indicated that the number of Black and Asian ...
  • This SVP Says The Hospitality Industry Must Achieve Gender Equality 

    Forbes (Forbes, 2020-12-23)
    54% of the jobs lost as of December 2020 were jobs that had previously been held by women. In addition to extended job loss, women have been taking on the extra duties of childcare throughout the pandemic. Forbes noted ...
  • The state of diversity in the hospitality industry 

    Nagra, Natasha (Hiring Success, 2020-08)
    The hospitality industry is not the only industry to fall behind with inclusion across all levels of the hierarchy leadership pyramid. Studies indicate that the education and retail industries also lag behind. However, ...
  • Delivering through diversity 

    McKinsey & Company (McKinsey & Company, 2018-01-18)
    McKinsey & Company published their most recent Delivering through Diversity report in 2018. The report highlights the importance of diversity throughout every industry and most notably details the tie between diversity and ...
  • What Are The 4 Types of Diversity? 

    Alliant International University (Alliant International University, 2018)
    Not only is diversity and inclusion the fundamental and expected standard across the United States, it is also benefits the overall organization's success. Research shows that an organization that has a deep understanding ...

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