What's Happening to Thai Hospitality? [Summary]
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This study focused on how Thai workers feel about their hotel jobs in Bangkok and how they work in the hospitality sector. The responses to salary questions were generally positive and work satisfaction were more positive than negative. Workers thought the future of the hotel industry was well paid and in general optimistic. However some work has to be done in order to enhance negative aspects like indifferent monitoring, staff turnover, attitudes towards a caste system and long working weeks in order to attract more skilled employees and to correct the alarming job shortage in the hotel industry. The industry should create a working environment that is demanding, secure, trustworthy, compassionate and optimistic in order to improve public perceptions and maximize employee engagement. The weakening of the traditional Thai hospitality culture tends to be the result of poor working conditions of employees. Securing the return to traditional Thai hospitality means cultivating pride in serving and using a uniform, having a chance to learn and support and giving employers and subordinates respect in both word and pay.