This paper captures events on the novel coronavirus, as they are unfolding now, situates this in relation to the research literature on past pandemics like severe acute respiratory syndrome (SARS) and Ebola and draws some important directions to guide research and practice.

This viewpoint offers the following valuable implications for practice at the local level and the regional/global level: countering misinformation and xenophobia through the communication of accurate facts related to the disease in question (the novel coronavirus in this case) is essential; close collaboration and cooperation between tourism stakeholders (including service providers and destination management organizations) and public health authorities; greater responsibility by residents and tourists to seek out correct scientific facts on the disease and take sensible precautions, as well as exercise care to those suffering the adverse impacts; and global coordination and attention to vulnerable destinations is needed more concretely (recommended in crisis management and recovery studies but not well implemented yet).

As noted above under practical implications, this viewpoint identified important social implications in terms of inequities and injustices that arise during disease outbreaks like the novel coronavirus and prior outbreaks like SARS and Ebola. These range from discrimination and racism as well as inequities related to managing the impacts on vulnerable destinations whose health facilities may be far from adequate to handle such outbreaks and the challenges of misinformation among visitors and residents that indirectly or directly affect the destination.

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