mm Yeah, here. Thank you. Yeah,
I was told that that was some good music.
I don't know. Usually, usually I like to
come in with some EDM and just kind of rocked
the house. But I was watching all these Youtube
videos, all these people jumping in their seats in
the stands and I was getting all jacked up and
I'm like, there are so many of these awesome
videos and even the announcers are getting excited. And
I was talking to Justin and said, you know
, I think I need to come to a football
game because it seems like it's pretty fun. Like
there was that Miami game a few years ago that
it was pretty good. I was like, oh
my gosh, the Miami game, you got to
go to this. So yeah, thanks patty for
the introduction. 144 days on the road last year
was a lot, which means there was a lot
of coffee intake. And I was, I was
thinking about this keynote. I was thinking about the
fact that, you know, I want to try
to just sort of insert some thoughts into your minds
as you sort of go and process the day and
come up with these topics and you're in conversations with
one another. Uh, to try to instigate a
little bit kind of provoke kind of prognosticate because I've
been right about this stuff for a long time.
For a little while, there was kind of a
lonely place, There was a lot of us doing
any of this kind of stuff. But first and
foremost, I just want to say that this is
obviously a very sort of device friendly event. You
know, if you're looking down at your phone,
your ipad, that's cool. Get in the prayer
position. I'm totally stoked if I don't see you
looking at me cause I know you're tweeting, you're
not playing candy crush, right? Let's just and
Just don't pay, right? Don't pay the$0.99
. It's not worth it. You know, you're
going to just go into so much debt playing that
game now. Obviously, please feel free to use
the hashtag. It's s a tech V. A
. For today. Some of you are like,
I don't know what a hashtag is. That's cool
. You will learn. I'm sure they helped you
out. You got it figured out now it's cool
. You had like two tutors over here helping you
figure it out. It's all good. Those of
you that have blackberries, just remove the battery because
it's not really a phone. Mhm It's cool.
You're used to taking the battery out anyway. I
mean for those resets that you have to do instagram
, twitter, it's the same username. It's eric
stoller auto, correct? Will mess it up though
and change it to eric stroller. That's why I'm
on a moving walkway stoller's can go on escalators and
moving walkways, strollers cannot as you're sort of thinking
about that, go for it now, You've been
peeping me a little bit here, Virginia Tech people
, I was noticing, I've been getting a lot
of google searches for my name and this is actually
from the library, the librarians have been looking at
me um and I was sort of thinking to myself
, wow, I'm preparing for Virginia tech in Virginia
Tech is preparing for me, you know, and
it's like I'm a super nerdy stats guy, like
I love the data piece and so yeah, lots
of Virginia tech people, googling my name, which
is a little scary like what's going on there all
, googling my name and checking out my website and
whatnot. And I've been doing this for for a
while now. I think I started blogging in 2004
just for myself. It was part of grad school
. I didn't really know what I was doing and
I was just writing stuff and I didn't really know
what blogging was all about. But then I got
this invitation to write for Inside Higher Ed and I
started Actually in July of 2010, so I've just
been doing it for about three years now And I
hadn't done the math for a while. I want
to see how many posts that I had written for
inside higher ed. I'm up to 247, which
I was at an event about a year and a
half ago. It was a Nasca conference and I
was at a technology session, It was sort of
social media and technology and I'm sitting in the back
, you know, I'm trying to keep it cool
. I don't anybody know, I'm in the room
, whatever, you know, I don't want to
make them nervous. And at the end of it
, there's this conversation around who's, who's doing this
stuff, who's writing about student affairs and technology.
I'm sitting back hoping maybe someone will say something about
my blog. It's the title of the blog Student
affairs and technology. Nobody like, we don't know
, there's nobody writing about this and I'm like,
man, I don't know what I gotta do,
like tattooed on my face or something, but I
want to share a whole bunch of sort of blog
posts and ideas that I've written about because I think
it helps me remember kind of what I want to
talk about sneaky as well as gives you some ideas
for today because some of this stuff, you know
, it's not as if it's that new or cutting
edge, but we still kind of treat it that
way as a profession just kind of really quickly though
. How many of you are grad students? I
want to know how many grad students have got in
the room. Yeah, okay, good. I'm
going to terrify you now. I tweeted this actually
yesterday, this is like fresh off the twitter sphere
, pretty much I tweeted this last night, there
was a blog post I wrote pretty much five years
ago and it was about boldly going when it comes
to student affairs and technology. It's sort of like
jerry Maguire esque peace sort of manifesto about technology and
student affairs and, and I'm talking about facebook and
I'm talking about how, you know, we used
to talk about instant messaging as if it was the
final frontier and you know, this is kind of
cool tech and how we've kind of moved beyond that
thankfully. But I was reading through this piece last
night, I hadn't seen it for a while and
I thought to myself, I'm still saying a lot
of this same stuff and I'm five years removed from
this piece that I wrote and so either I'm doing
something really wrong or I've just created my own perfect
business model. I haven't decided yet. Mhm And
so a friend of mine, Jeff little tweeted this
out, he said, you know, I know
plenty of people wouldn't guess that that was five years
old if I stripped away the date and I was
thinking to myself, we have so much work to
do because the state of technology and student affairs because
you all are here because you drank the kool aid
right? Like you're, you came to an essay
tech conference. You're kind of like the people,
I'm preaching to the choir, but you go back
to your school or here and just like we're kind
of like this still in many ways like our technology
state is still kind of antiquated, right? Like
we're not even talking star trek if we're lucky,
you know, maybe we've got these in our offices
, anybody have one of these, anybody know what
this is, Commodore 64. Yeah, this is
my very first computer in rural Iowa was the Commodore
64. It's a phenomenal device. You connect it
to a television actually to get on there and the
floppy drive and all that stuff. And then anybody
ever have this. Yeah, they turn them into
fish bowls now. Uh, Make sure I don't
get in your way to. I know I've got
this like you had to sit over here, right
? There's like 80 billion seats over here and you
just like, we're gonna go over here because we
need you to have a wider arc. It's cool
. I'm, and then we're, you know,
as some typewriters and we're still faxing. I've got
friends actually. They like faxing. It's like a
retro thing anybody like to fax in here. See
it's always one. She's like, I like the
facts. I like to send blank pieces of paper
through the phone lines too because I never know which
side it's on or whatever. It's always flipping around
. Yeah. And then did you see this where
the final sort of telegraph service finally shut down in
the world over in India? It was just the
other day just recently, this just happened this summer
. I was thinking to myself, gosh, the
state of student affairs technology actually isn't that far away
from this stuff, Like we're still kind of like
, it's pretty bad. And, and so I
shared this yesterday when I was talking with folks at
Virginia Tech with the division of student affairs and I
was thinking to myself, I get asked to speak
at a lot of schools to talk about digital identity
and social media. And 99 of the time the
conversation turns into how the organization adapts and changes and
lets people who have vision and creativity and thinking about
innovation, how they let that sort of slide into
the conversation every single time. It's not about twitter
facebook or any of the tools, it's about how
the organization adapts to change. And so when you
think about some of the student affairs stuff, especially
the grad students, this is not a zone where
I can walk to. Apparently, we're just gonna
, we're gonna leave that one alone right there.
It's off limits. But in technology land when it
comes to student affairs, we haven't really done much
right, because we're from the counseling profession, were
from the helping profession. What do we do?
We're face to face even one of the topics on
the vote on the twitter poll. Did you see
that was is this technology keeping us further and further
away from the students that we serve? Mhm.
I thought to myself, so that means you don't
get to use email or phones. What about online
only students do you serve in them as well?
And you're in student affairs because I think we're supposed
to serve all students, correct me if I'm wrong
. And so this whole change thing reminded me of
my dad, Yeah, this is Greg stoller and
I believe this is his very first text message.
And I thought to myself, my dad still prints
off all of his emails. Yeah, every single
one. It's really bad. My my brother and
I, we don't email dad. We email mom
so that she can read them to him. Uh
, but I thought to myself, if my dad
can change and get a little closer to modernity,
we can as a profession, he's not fully there
yet. But when he starts shortening words, I'm
going to be terrified. Right? When he spells
people PPL he doesn't BTW. And my mom sent
me a text the other day and it had NBD
in it. And I thought I'm just not cool
with that mom. I am not cool with that
. Now. The state of student affairs. Technology
is kind of all over the map because when we
talk about technology and student affairs, oftentimes we conflate
it with social media. We sort of take technology
and we sort of say it's just social media,
it's the communications technology piece, right? As opposed
to technology is sort of this massive umbrella which includes
social media, but it also includes our information systems
are hardware, our facilities, there's a lot of
technology that we use on a daily basis because when
you look at our functional areas, it's all over
the map. Rec sports folks from Virginia Tech yesterday
were talking to me about checking in swiping things in
mobile check ins on stuff for students because they're all
about ipads and whatnot or facilities folks. I mean
, wireless issues like wifi issues are huge, like
residents halls and wifi and then you you get into
students downloading stuff and student conduct issues and cyber bullying
. There's all kinds of interesting sort of psychosocial and
hardware and stuff that is this massive umbrella of technology
and I think that that's one of the issues that
we've struggled with as a profession because we We can't
sort of grapple with all of it all at once
. And so it's much easier to think. Technology
and student affairs is Twitter because it's 140 characters in
his short and sweet. And by the way,
are you public yet on Twitter? Okay. This
guy's got a private account on twitter, we're going
to get in public today just saying, yeah,
because otherwise I'm gonna get grumpy and we don't want
that. All right, because if I get grumpy
, you're gonna be grumpy and I'm already kind of
growly because I've only had like four cups of coffee
. I need more, it's over there when I
need a sip. So I want to start with
this question here. And I posed this question at
Nasa's annual conference this year and I said, are
there any student affairs graduate programs that have positioned themselves
as being leaders in student affairs technology? Yeah,
anybody you know of any. Yeah. We got
a lot of student affairs graduate programs, higher ed
prep programs, anybody know of any programs. It
is the lowest of all hanging fruit in our field
for a graduate program in student affairs to say we're
going to be the ones that take the lead in
technology when it comes to developing a curriculum that prepares
our student affairs practitioners for the future as opposed to
preparing folks for the jobs of yesterday. Because a
lot of our prep programs are still doing the same
thing. And guess what? Student development theory hasn't
changed a lot. And that's okay because we can
apply it to the new stuff. But at the
end of the day, who's doing the tech,
who's doing the tech charge by the way, we're
at Virginia tech. So it could be convenient for
Virginia tech to do it because I think what has
happened is, and when I talk with graduate students
, especially around the country, is there is this
focus on this extremely narrow demographic of students. A
lot of people in student affairs want to work with
that 18-24 year old on campus demographic. You go
to grad school, who do you want to work
with? You want to work with the people who
are kind of related to that experience that you had
. A lot of student affairs folks want to work
with the people who remind them of themselves and on
campus student who lives in the residence hall that traditionally
aged student. And that just narrows the demographic of
the people that we could possibly work with as professionals
as practitioners. And so I started writing about this
on my blog Inside Higher Ed because I like to
shake it up and I like to ask the tough
questions because if we don't ask tough questions, we're
not going to have a profession down the road.
Eventually. It's just, that's the way it's going
to be when you see people from other areas getting
the jobs that we traditionally hold, that worries me
. So I asked this question, I said,
can we bridge the schism? Because every blog post
should include the words schism. I had to look
it up, how to spell it. I knew
it in my head. I'm like, I'm not
even sure how to spell that, but online learners
and student affairs who is doing amazing work in student
affairs, supporting online learners nationally. Hello University of
phoenix Capella Kaplan. Yeah, never heard of him
. They're the quote evil for profits. They are
kicking our butts folks. If you're in the nonprofit
sector and you want to do student affairs stuff with
online learners, you look to the for profit sector
because they have realized that it's not just about getting
people in the door, it's about retaining them and
they kind of did it because the federal government said
we're going to come at you if you just keep
getting him out in the door and then not graduating
. Yeah, non profits have got to realize that
online students are here. It's huge. And student
affairs when you're thinking about developing things today and sort
of being creative when it comes to technology and supporting
students, we've got to figure out what it means
to support all students, not just a very select
few because how many of you in this room have
an institution, you work at an institution that has
a lot of online learners, a few of you
, some of you like, I don't want to
admit it because then you'll call me and then there's
this and this is something I put on twitter a
little while ago, so we're acting like thousands of
online only students aren't already here as if it's the
future, right? Like the whole mood conversation is
just going to happen eventually. But that disruption piece
is happening right now. There are thousands upon thousands
of online students and they need advising, they need
career services, they need leadership, they need engagement
, they need all the things that we bring to
on campus, but we got to figure out what
to translate it to that off campus environment, that
online environment. And I can't wait until someone writes
this grad students, you need something to write,
you need something to think about the online student learning
imperative, right? Hashtag things that have not been
written yet. As in please write it because we
don't have that yet. We don't have those definitive
documents about what it means to do our work,
the work that we've been trained in sort of in
the traditional paradigm, but in that online space.
Yeah, because this is what happens. I think
what's going to happen student affairs profession when a large
number of students are online only S. A grads
. Are you ready? I talked to 50 s
. A grads at a campus the other day,
I said, quick show of hands, how many
of you want to work with online only learners?
Nobody raised their hands. And then I said,
how many of you want jobs? And they all
raised their hands? And I thought, I love
irony because it's not about classroom only now this is
blackboard mobile, the way it used to look,
they're coming out with a new design, but it's
about how do we insert soon affairs into this paradigm
when people are accessing learning and curriculum and courses and
discussion groups with their ipad and they're never setting foot
on campus. And then I was thinking to myself
, how many of you? So the grad students
in the room? How many of you have a
formal technology class as part of your curriculum? It's
not just an optional thing. Sometimes the technology classes
optional, which I think is kind of interesting in
itself, anybody. One guy. Yeah. Where
do you go to school? No way. Yeah
. Very. Okay. Great. Yeah. More
like Edtech type stuff. Yeah. Text got some
good stuff around that. I was thinking to myself
, wouldn't it be cool? And student affairs if
we had a mook for student affairs, technology created
by the best thinkers in this space, all across
our profession that everybody who's a graduate student student affairs
could access so that we have sort of a baseline
for technology and student affairs. Yeah. Thought,
you know, it's kind of a simple idea.
It wouldn't be that hard to execute. Does everyone
know what a book is? Yeah, mook is
a massive, massively open online course. And here's
the thing, if you work in higher education and
I'm not picking on you over there, but if
you work in higher education and you don't know what
a book is, that says a lot about what
it means for our commitment for learning about what's going
on this space. Because inside Higher Ed, if
it was a drinking game, you'd be drunk because
they mentioned moocs all the time and it's not just
me. People write about moocs constantly. The Chronicle
Inside Higher Ed, Even the new york times is
writing about it. And there's massive ones out there
. Like Ed X, the folks at M I
T came out with you got Coursera and Udacity and
all these things that are not necessarily on our radar
because for the, on the sort of that mindset
of on campus and brick and mortar, it's not
necessarily our jam, but we got to start thinking
about it because when I said, maybe we should
create a book for student affairs technology, a guy
actually asked me what it was. And so I
sent him the link to let me google that for
you because I was like, are you freaking kidding
me? You can google it M 00 C.
And I was like, what do I have to
do? And then john, who I have a
lot of respect for, I think you actually just
got a fully tenured position. Um and some sort
of, you know, those titles like the so
and so, so and so endowed, fully professorship
stuff, Like he's a big deal. He says
, sounds like a good idea. Maybe it's the
answer to that constant call for topics without taking things
out, right? Like we can't mess up the
basket of our pre existing stuff, right? Like
the there's this sort of like stuff that we can't
change its in granite carved in there by our forefathers
. Like we gotta mix it up and disrupt student
affairs because if we don't, again, that narrow
paradigm is going to be a space where very few
of us can exist. And there's a lot of
folks graduating anybody go to TPP Yeah, or c
. three or the new thing that they call it
now, like there's a lot of people going for
those jobs. And then there's this piece, I
was asked the question yesterday, do you think technology
needs to be a competency? Now, I'm a
little biased, just a smidge, right, Because
anybody read the professional competency document from a C P
A in aspe, The joint document that sort of
says these are the things that we all need to
have in our wheelhouse. And there's a couple bullet
points because I got the pdf file and the first
thing I did with the pdf as I started searching
for the, like, any references to technology,
I think there's three and one of them is just
a bullet point, says technology will be woven as
a thread throughout. I thought to myself, that's
great. But I don't know where it's coming from
, like that threat of technology, where is it
coming from? Like it's not built in, like
we're not all coming in the door with a chip
right in our arm going, I got it,
I got the thread right here. It's not built
in, so it's gotta come from somewhere. And
I started calling it the fallacy of the thread.
And I got a lot of flak, I got
a lot of flak for my thread posts because people
are like, no, it's going to happen.
And I thought to myself, it's not gonna happen
simply because we want it to happen. We have
to be reading about moocs, we have to be
figuring out what it means to support online. Only
students reading the various texts that are out there.
I need a Crowley has a great text on supporting
online learners and it has a whole section on student
affair stuff, but a lot of people haven't even
seen that. And then this is one of my
favorite things to, I was talking about this yesterday
Digital identity Development. One of the topics I think
on the twitter poll was civility and social media and
you know, students engaging in cyber bullying or students
saying kind of ridiculous things that maybe they shouldn't or
johnny Manziel, they probably should just not let him
have access to the internet because he's having some struggles
with what it means to be a celebrity at his
young age. But digital identity development is an area
that student affairs, that's, that should be our
wheelhouse, that is the territory that is sitting there
wide open for us. Because guess what we do
student development, we talk about engagement, we talk
about developing lifelong learners, we talk about, hey
, welcome to our community, community guidelines, developing
students as whole people. Well, guess what?
People who live in their lives online and they're putting
all kinds of stuff out there and they're not even
connecting the dots to sort of how they are in
person should mimic and mirror how they are. Online
students take all kinds of crazy stuff on social media
and then you talk to them face to face and
that's not the same person. There's a sort of
in congruence with how they are uh, in person
versus online. So that digital identity developed component think
about this grad students and or anyone who is interested
in writing. We don't have anything that talks about
digital identity development in conjunction with student of student development
theory and what we do. It's just there waiting
for you to write about it. You need a
project totally there. Then there's this piece too about
digital natives versus digital immigrants. This guy Mark Krinsky
wrote this piece, he talks about digital natives and
digital immigrants and it was sort of the, you
know, if you grow up with these devices,
you grew up with these technologies, it's gonna be
a little bit easier for you to figure them out
almost automatically versus you know, if you're a digital
immigrant, you're coming into it late in the game
. But what happened is, I think it's happening
with our profession and it's a bit generational, but
people sort of said, well, students got this
stuff, I don't know if you've noticed, but
students, especially traditionally aged students, they don't got
it in terms of technology fluency and competency and skill
is good sort of fluency with technologies around entertainment And
fun and texting one another. But when it comes
to using even google searches or linked in for career
stuff or using maybe Microsoft word tracked changes the stuff
that professionals we just sort of get after a while
. So I think we're moving towards this piece now
more of sort of digital wisdom and student affairs who's
gonna teach students not only digital identity, but in
first year experience courses and orientation. Just kind of
getting a feel for what students are at in terms
of their technology needs and their skills because that digital
divide that we don't talk about nearly enough anymore is
still there. I was home to my parents house
in Iowa a couple years ago and I need to
get online to put it in an article for Inside
Higher Ed. And I was trying to tether my
phone because I knew that my parents had just dial
up 14 4 modem dial up access. There's just
a few years ago and I couldn't get service with
my phone. It would not tether because there wasn't
a tower that I could get access to. And
I'm telling my daddy, what are you trying to
do? I said well I need to get online
because I need to post this because I'm on deadline
. My dad says quote it's cool eric we have
the broad band. And I said, oh really
dad, you have the broadband, tell me more
. And he says just go outside of the house
, just go outside and look look on this corner
and I look outside of the corner of the house
near where my bedroom used to be. And there's
this gigantic white box fixed to the corner of the
house. And I said Dad and what's that?
He said it's a satellite receiver, it connects to
the internet. And I said really you can go
check it out. And so I go on their
computer and the computer is really old. But the
internet was lightning fast. So my parents had the
broadband and it was just phenomenal to me that all
of a sudden, you know that technology is sort
of available to them. But still the digital divide
in rural Iowa is extremely legitimate and it's extremely legitimate
from a socio economic standpoint. It is a big
deal. We got to talk about it. You
got a question over there. Yeah. Little bit
on top. I don't really like rules. So
go for it. I quit my job to go
do this. Yeah. You sure? I'm hoping
one of the session social justice. Whatever the topic
. Yeah. Sometimes. Right. That's exclusive.
Right here in digital media versus digital images sometimes.
Mhm. Not because they seven don't know. Can't
catch up signal. In fact, you're setting stop
the meeting. They grew up, Captain philosophies that
were all lifetime learning. So always drunk. All
right. Last night with the director. She's 16
. Must be here if I see it. I'm
growing all right. Where? Yeah. Kids somewhere
. Yeah. Blackberry four. I think sometimes people
away okay. Can lot of technology if it doesn't
serve anybody purpose fine. And it's okay. That
yeah. The great fact, I just when I
saw that I think of something right? People in
front. Mhm. Just outlined. Okay, person
that said that. How about that? But we
can do this. Like that's also part became part
of you have our economies. That topic. There's
a lot of Yeah. Okay. Yeah. Do
you like Mhm. Yeah. Yeah. Well,
a couple of thoughts on that really quick one.
Is that blackberry? I love those commercials because they're
talking about like they invented facetime now because like they
just got there. But they're like, we did
it, we made it. The second thing is
we love to polarize the conversation, right? That's
why Prince Key. When Mark Pinsky wrote the digital
native digital immigrant piece, people loved it because it
gave them one or the other, right? A
black and white sort of sphere to look at things
as opposed to that nuance of, of wisdom.
And that's where when my, when my grandmother was
alive, my mom's mom, She was Super Techie
. She was getting onto Facebook and sending emails and
doing all kinds of stuff that for her at 80
I think was 84. She was like, whatever
, I'm just gonna do this. But then you
talk to, you know, I was talking to
a guy last night was 18, he's like,
I'm not gonna get on facebook, I don't need
this stuff, you know? And so I think
we have to we have to be careful when we
assume that it's a generational thing, you know,
like all young people are on this and if you're
a little older, you're not gonna be on this
and it's it's not that, but we just we
get sucked into very dualistic thinking, right, any
fans of Perry in here, that's a grad students
, you're not getting credit for this, but I
thought I'd just ask, you know, But the
biggest thing about all this, this whole conversation around
technology and digital identity and supporting online learners comes down
to one very simple thing, some of you want
jobs and those of us that have jobs, things
are going to be shifting. There's this really sort
of depressing kind of mindset amongst a lot of the
folks in higher ed who do a lot of the
high level thinking around sort of disruption in the future
for higher education. They talk about the bubble a
lot how the bubble is going to explode and campuses
are going to start closing left and right, especially
like small private liberal institutions, liberal our institutions.
And I think to myself that's a really sad story
. Like I don't want that to happen. I
want more colleges, I want more universities, I
want more learning to take place granted. It's okay
that learning is taking place online, but I really
want to close facilities because there's a lot of stuff
that happens, right? Anybody in leadership and activities
here in the room. Yeah. Like how do
you translate a lot of that to the online space
? It's very difficult student organizations and different things that
we know how to do in person. But it's
just a little bit different when you're talking about it
online. So where are we going? They may
watch this first of all like on Youtube on your
computer, you can watch a guy jumped from this
thing and free fall for like an hour. Mhm
. Clearly he was all hopped up on Red Bull
. That's the only reason anybody would ever do that
. But I thought to myself, that's really cool
technology. I mean we kind of take it for
granted anymore that we can watch something live on Youtube
or anything of a guy jumping out of space.
Like it's kind of futuristic. And yet when I
think about where we're going, when it comes to
technology automatically, think about one thing I think about
mobile, think about mobile devices and mobile access and
sort of the ubiquity of so many of us,
even my dad carrying small computers in our pockets that
enable us to do a lot of really cool things
. I mean, even the Samsung here, this
is the advertisers, the Life Companion, this was
on their media materials, anybody have one of these
things, It's like G4 or whatever, you know
, they're like sushi platters, it's so big,
like what's up? There's so, I mean like
the notes you have to have a stylist for it
, it's like we're going backwards, you know,
it used to be spongy, like super tiny,
right? You're one of the smallest phone you could
get and you couldn't really press the buttons, you
press three or four at a time with your thumb
, would you like it's super small, so it's
cool and now we're like big, we're just gonna
go big again. But I love stuff like square
where anybody can get the little square module, pop
it into an I. Device and swipe credit cards
and take transactions. This is my coffee shop now
that I go to. I love signing my signature
with my finger. It's far better than I do
with a pen. I can't, I can't write
that nice with a pen, but it's like this
ubiquity of services now when it comes to mobile and
what we can do with mobile, this is from
my refrigerator's troubleshooting guide how to connect to wifi.
Yeah, it can connect to wifi. I don't
know really what I do with that part of it
, but you've got Q. R. Codes there
that can help you figure out what's wrong. You
scan it with your phone, takes you to a
video. I thought to myself, this is pretty
cool that there's sort of this internet of things going
on that connects to mobile or even I like broke
, you know the library at brock. I love
the folks up in candidates are doing some cool stuff
up there and broke but just, you know having
chargers and I know that you get the chargers here
, right. A little device out there you go
and plug in like just stuff like that. You
know, a few years ago we never would have
had, it's all about mobile on the go.
Our students aren't necessarily bringing desktops in laptops. Okay
. It's about tablets and bring your own device.
But some of you, I guarantee you have a
desktop computer at your desk that has dust bunnies in
it, the size of actual bunnies like a Dell
. Yeah. Underneath you've been there. Haven't checked
it out for a while. It's a little dusty
. I want to clean that out just saying it's
kind of a fire hazard. Or even like any
apple fans in here. Uh huh. A few
of us. It's cool represent he's holding it up
well done. But even just like the cool stuff
that they're doing with interface design and apps and the
apps that you use, you think about which apps
are the neat ones, which ones you like and
you think how do we sort of translate this the
world that we live in? Like how many student
affairs apps are there? What we're working on it
? Yeah. There's not a lot of stuff that's
specific to us if I go too edgy cause anybody
go to educ cause it's the massive higher education technology
conference. Everybody is there for the most part except
us. It's the C. I. O.
S the CDOS provos and they're talking about what students
want. They're always saying this is what students want
. Like there are no students here and actually the
people that talk to students outside the classroom, they're
not here either. It's really interesting. We've got
to go to these events. One of the things
to I want to share really quick as this app
. Has anybody seen this? I translate voice.
Do you have international students at your campus? Maybe
it's a trick question. A lot of most of
my questions are traps. Yeah, it's really slick
, you know, because it's a great way to
translate language. You know, it's like this universal
translator you can have in your phone via this app
and it just works. And I think about in
terms of sort of working with folks from various countries
, working with folks whose first language isn't english or
study abroad, students go abroad, they have this
on their phone. There's a lot of really cool
apps out there and we've got to sort of tap
into this stuff because it's not just about entertainment,
it's not just about the fun stuff, it's about
utility. And this is honestly, this is like
Star Wars, Star trek type stuff 10 years ago
, you said, can you do this with your
phone? You said no way, it's not possible
now. It's so awesome and the voices are great
. I love, I'll just spits back to being
spanish a lot of times. That's what I'm doing
usually with it. Yeah. And then there's this
piece. How many of you have redesigned your,
your student affairs website in the past year? Very
few couple. Okay. And was it responsive?
Yeah. Okay, I'm getting ahead shake like this
, which probably means no, anybody know what responsive
is got a couple. Okay. Responsive design when
it comes to the web is any time you go
to a web page, it looks good on a
big screen, looks good on a tablet because it
kind of Accordions in. It loses some of its
sort of extra design features. And then you look
at it on a phone and it kind of Accordions
and even more things you don't really see, it
loses some more features and the menu options get a
little fatter a little bigger, a little bit more
friendly to your finger. And that's responsive design because
we talk about mobile and web and we'll talk about
it as if it's sort of the same thing.
But we should just be talking about web access because
eventually we're gonna talk about web access is being on
a desktop or on a computer screen. That's this
big we're gonna talk about is just you're getting online
and it's probably going to be on a mobile device
. And so many of our student affairs websites,
they've been around for a while, right? Like
the copyright date on the bottom. It's a good
indicator, like you go to school. This is
copyright 1997. Like, yeah, they've been around
a little while. They're still using tables and their
design and everything. This is just a safer today
. Yeah, I want to throw that in there
. This is uh, this is that black words
mobile headquarters. They have this in the fire in
the stairwell. And it's true if there is an
emergency, make sure you take care of the emergency
first and then you can tweet about it. Yeah
. Now, a lot of times people say,
well, we thought you were gonna talk about social
media. Don't have talked a little bit about social
media because I'm probably known more for social media stuff
and in conjunction with marketing and communications and sort of
the latest and greatest. And so I wanted to
, I wanted to kind of close with some social
media stuff and for some reason there's this fear of
social media, it's literally still a thing. Yeah
, Yesterday I was talking with some folks at lunch
and there's just just fear of posting on twitter and
I thought to myself, that's a unique sort of
psychological thing right there. Like this fear of posting
onto a website, thought to myself, you're just
posting content. And so I said, you talk
to people like they trust you to talk to parents
, what are you gonna do? That's so damaging
. But it was just sort of this block that
was sort of this sort of interesting disconnect. And
so I was thinking to myself, would you say
that fear of social media is something that you deal
with at your campus sometimes? Yeah, and it's
like a symptom right? Like it's, it might
be causing some pain, but it's not the source
of it. You gotta figure like that organizational change
piece, that lifelong learning piece the guy is talking
about back there in the back, like lifelong learning
doesn't just stop once you get your diploma, once
you finish grad school after and only maybe during a
conference, it's sort of this continual thing. Okay
, and with social, there's just so many different
platforms out there, right? It's like a big
, huge sandbox of cool, you can quote me
on that one, It's a sandbox of cool,
anybody on Pinterest Pinterest people. Yeah, you just
keep going continuous scroll your days over six hours later
, you can't help yourself. And you've seen a
bunch of like, you know, like tattoos of
arrows and, and then there's like quotes, like
so many quotes and you're so depressed afterwards. But
then, oh look a recipe and so then,
and then, and it's like, oh it's D
. I. Y. This, but I mean
something you could buy for like five bucks to the
store, but you're like, no, no,
I got a hot glue gun and some thumbtacks And
12 hours later you've done it. And then tumbler
anybody on tumbler, couple people read it and he
read it, folks in here, we have the
Reddit crowd yesterday, that's how we determine how nerdy
you are. Uh huh, Vine six seconds,
Yep. Find me a little quiet google plus and
google plus people. Yeah, it's a little a
little lonely there too. But the hangouts are fun
now in terms of getting social. One of things
I would say is this when it comes to your
campus and how many of you are from Virginia Tech
? Yeah, like almost everybody, but if you're
not from Virginia tech is a lot of you heard
this yesterday, is there are people at your schools
who are just rock stars when it comes to social
media and it might be you it might be somebody
else very long. If you are that rock star
, get in your job description please. Yeah,
because honestly you're doing great work when it comes to
social, but if you're not getting paid for it
and if you leave it goes with you make sure
that if you're doing social media as part of your
job, but you're not getting paid for getting your
job description. So it's not just part of your
passion, but it's part of the job itself.
The next person in line after you comes in with
those skills comes in with that capacity to be in
that space because you should be social media batman?
Really, that's who I want to be. Really
social media batman. Now, one of the topics
on the twit folks that kind of grabbed this from
the poll, people like we want to gain more
followers and more likes don't focus on that stuff.
Those are vanity metrics, how many followers you have
is meaningless. One of these days, I'm just
going to tank my twitter account and start from scratch
because at the end of day it doesn't matter how
many people are following you, it matters what you
have to say. It matters how many interactions you're
getting back and forth with people, the conversation people
are favoring your stuff there, retweeting your stuff,
it's all about the value that you're adding and when
it comes to the lives of your students, about
what are you providing to them? It's not about
getting students to like your facebook page because guess what
if you get students to like your facebook page?
And a lot of times we do that because we
give them a T shirt or an ipad or something
, wow, clout score vomit in my mouth.
I got a little sick up here, thanks frank
. But you know, it's like Getting people to
do something based on a prize means that say like
1000 people like your page 999 only did it because
I thought they could win something and only one person
is happy because they actually did win something. Focus
on value and content providing something that they can't get
in other spaces. The same thing goes with twitter
and any other site for that matter, just because
you hit a bunch of likes just because you get
a bunch of people following you, it doesn't necessarily
mean much. That's more vanity. Okay, this
piece here, this point from the University of Minnesota
communicators for him, I just love this tweet because
social media literally is everybody's job. How many of
you check email on a daily basis? It's kind
of part of your job communicating back and forth of
people. Social media is the same way Every single
one of you can use social media to engage with
your students. Does't have to be just the department
, doesn't have to be just your office with the
logo, engage with your students on a 1-1 basis
on social media. You know that's a lot of
work and I'm like yeah it is but that's where
they're at and that's what we should be doing is
engaging with them. There's cool stuff you can do
with social, like, Sherry over at chapman University
. She does great work with social media there and
they were doing stuff for commencement where they put in
tweets up on the jumbotron, it looked like this
, so excited to see, so and so graduate
, That's cool stuff. There's a couple other things
too, when it comes to social, one of
my favorites recently, this Rise of the ephemeral Web
and Snapchat, they were snap chatting me yesterday during
my presentation. Like a guy in the front took
my picture. Yeah, he's creepy, He was
wearing blue pants, so you know who he was
and then another guy over here on this side was
looking at the picture of me, you know who
you are and I was like really your snap chatting
me during my talk. Okay, thanks, but
Snapchat is kind of cool and I think what's interesting
with this rise of the ephemeral web is that people
are getting a little more relaxed because it's not just
about sexting, let's be honest. And people are
talking about Snapchat like it's gonna be dirty pictures that
disappear and they don't really disappear, but you hope
they do. Mhm. But people are more relaxed
because guess what, facebook and twitter in some of
these places has gotten a little bit too formal.
We're so focused on the personal brand, what people
think of us and we just want to be goofy
and be human and share the best parts of us
which is our personality and snapchats kind of enabled people
to do that in a way that's just kind of
refreshing now, it's, it's easy to knock google
Plus it's really easy because they have made it terrifically
easy because they just tried to mimic facebook in many
ways. But in terms of really cool functionality because
I'm giving you sort of these ideas and these thought
pieces. So when you gather together you can think
about maybe sort of like your utility kit, you
know like a pile of legos you're trying to build
something cool out of. I'm giving all these pieces
because one of things is you know google hangouts are
awesome for collaboration for talking with students with video and
with colleagues as well for professional development. If you're
trying to do a session with colleagues across the country
and you're working together it's magic that they let us
have this. And then did you see this that
facebook is going to plan this? They're going to
sell T. V. Ads in facebook. I
mean facebook grant is a little greedy obviously because those
hoodies aren't cheap. Yeah but still like keep sort
of iterating and coming up with different things and guess
what? We can use this stuff. It's gonna
be interesting to see how this plays out. And
the other thing that's happening to is our senior leaders
are getting into this game in a way that they
never have before. They're being much more vulnerable,
much more sort of exposing who they are in terms
of personality. Santa ono is the president at the
University of Cincinnati. He invented the hashtag hottest college
in America and he just uses it all the time
about Cincinnati and it's like caught on like we're the
hottest college in America and like he said so so
it must be true and he's the president but he's
he's literally tweeting in the morning at like five a.m.
And then you tweet him up at 11 o'clock or
12 at night and the guys tweeting back at you
. It's amazing how senior leaders have adopted this tool
and you know, he's he's tweeting at someone called
chore monster over here, like he doesn't care,
it's awesome. Okay, so looking at my clock
here and I've got about 74 slides to go.
I'm kidding, I'm kidding. She was far too
relieved when I said I was kidding. I have
a surprise for a friend. I was on facebook
just a couple days ago and a friend made this
announcement and it reminded me about what I really like
about social media, what I really like about doing
this work because it's not just about sort of pushing
the buttons and kind of get on the edge and
and sort of you know, challenging folks, but
it's about the community of folks that make student affairs
such a great place to be in and to work
in. And, you know, I got onto
twitter in March of 2000 and seven and, and
sort of 2000 and nine is when I discovered the
great community of people on twitter from marketing and communications
in higher education to student affairs practitioners and then sort
of late 2000 and nine is when the s a
chat hashtag came online and we started having these synchronous
chats as well as a synchronous sharing. And I
started meeting people in that virtual sense. And we
had these amazing conversations on twitter and then we meet
at a conference like Akpa or Nasca at one of
the annuals and we just keep the conversation going that
we had started on twitter and it was like,
we've been buds for a long time and there's this
whole community of folks that could literally fill a room
that have known each other for a long time.
We're talking years and years now and it's because of
social media that's made it happen. And for me
, that's one of the coolest things about all this
, like you strip away the marketing, the communication
, it is about peer to peer connections, but
I think it's sort of the thing that we're trying
to do here at this essay tech on conference is
to tap into the beauty and the creativity and the
innovative thoughts are in each one of you as opposed
to just being receivers on sort of sage on the
stage model like we've been doing for a little bit
here. So I want to share what my friend
posted because it really cracks me up a little bit
and it kind of made my day as well,
anybody like memes, anybody, any meme fans here
? Okay, so I'm going to share. This
Says one does not simply announce a pregnancy with just
an ultrasound. You're having a baby, Can I
babysit? I can move in tomorrow, brace yourself
. Winter is coming. And so is another concept
. I don't always announce a pregnancy, but when
I do, I use memes. And so if
you would do me a favor and grant me this
one favor, that's all I'm going to ask in
terms of favors for these two days is obviously if
you like Star Trek, you can enjoy that one
too. If you would tweet at chris Condon.
He is cl cons in and with him, Congratulations
! Because chris announced this on facebook and those of
us that have known each other through social media this
whole time and met up in person in real life
. It's sort of for me validated and legitimised everything
we've done with social media up into this point because
it strengthens us as a community and it makes us
better and so feel free to tweet at chris consummate
cl cons and blow his twitter feed up lighted up
like the fourth of july congratulate the man because seriously
this is why we do what we do to work
with one another, to love one another, have
a great community and so please have a great conference 1031 --> A:middle L:90% .