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dc.contributor.authorMonson, Josephen_US
dc.date.accessioned2014-03-14T20:36:38Z
dc.date.available2014-03-14T20:36:38Z
dc.date.issued2008-04-29en_US
dc.identifier.otheretd-05132008-114411en_US
dc.identifier.urihttp://hdl.handle.net/10919/32703
dc.description.abstractThis thesis analyzes the potential for producers in Virginia to successfully participate in the market for berry crops, which include strawberries, blueberries, raspberries, blackberries, and other novelty berries. A survey of current berry crop producers in Virginia is used to gain insight into the supply-side of the market, and a series of personal interviews with direct market berry crop producers and buyers from retail, wholesale, and processor outlets are conducted to assess the demand-side of the market. The results show that berry crop producers in the state are diverse along many dimensions, with certain groups better positioned to serve the unsaturated demand that exists through direct outlets and others better aligned to serve the increasing demand that exists among indirect buyers. Diversification into berry crop production involves high levels of risk, but the potential returns are likewise high.en_US
dc.publisherVirginia Techen_US
dc.relation.haspart2008_05_13_Monson_Thesis_Final_Version.pdfen_US
dc.rightsI hereby certify that, if appropriate, I have obtained and attached hereto a written permission statement from the owner(s) of each third party copyrighted matter to be included in my thesis, dissertation, or project report, allowing distribution as specified below. I certify that the version I submitted is the same as that approved by my advisory committee. I hereby grant to Virginia Tech or its agents the non-exclusive license to archive and make accessible, under the conditions specified below, my thesis, dissertation, or project report in whole or in part in all forms of media, now or hereafter known. I retain all other ownership rights to the copyright of the thesis, dissertation or project report. I also retain the right to use in future works (such as articles or books) all or part of this thesis, dissertation, or project report.en_US
dc.subjectDiversificationen_US
dc.subjectMarket Analysisen_US
dc.subjectBerry Cropsen_US
dc.subjectSmall Fruiten_US
dc.subjectVirginiaen_US
dc.titleA Market Analysis for Berry Crops in Virginiaen_US
dc.typeThesisen_US
dc.contributor.departmentAgricultural and Applied Economicsen_US
dc.description.degreeMaster of Scienceen_US
thesis.degree.nameMaster of Scienceen_US
thesis.degree.levelmastersen_US
thesis.degree.grantorVirginia Polytechnic Institute and State Universityen_US
thesis.degree.disciplineAgricultural and Applied Economicsen_US
dc.contributor.committeechairMainville, Denise Y.en_US
dc.contributor.committeememberReaves, Dixie Wattsen_US
dc.contributor.committeememberStraw, R. Allenen_US
dc.contributor.committeememberTaylor, Daniel B.en_US
dc.identifier.sourceurlhttp://scholar.lib.vt.edu/theses/available/etd-05132008-114411/en_US
dc.date.sdate2008-05-13en_US
dc.date.rdate2008-05-29
dc.date.adate2008-05-29en_US


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