Insights from interviews with meeting planners include ideas for how hotels can personalize their RFPs and event experiences to boost bookings.

To have a hotel staff that creates great guest experiences every day, managers and department heads need to understand it all starts with them.

As hospitality industry trainers know, using symbols and models can help trainees grasp abstract concepts and make seemingly-complex paradigms easy to understand. Seems like is a good time for the hotel industry to update ...

As a hotel industry sales and guest services trainer, on average I experience six or more hotel stays each month. Although I have clients across all segments of lodging, many of my clients are in the ultra-luxury five ...

The voice reservations channel continues to diminish, but has it gone extinct? Here’s why hoteliers should continue to capture phone reservations and claim more direct bookings.

As a hotel sales trainer, I often conduct pre-training sales assessments during which I dig deeper into the client’s hotel sales tracking processes and look for a) response times and b) personalization. More often than ...

Despite that there is more information for guests to view online than ever before in the history of the lodging industry, the phones continue to ring in reservations offices and at the front desk. Simultaneously, hoteliers ...

If you're like most hotel marketing and revenue leaders, chances are that one of your major near-term strategic goals is to drive more direct bookings and thus reduce the costs of customer acquisition. Certainly, this ...

To have a hotel staff that creates great guest experiences every day, managers and department heads need to understand it all starts with them.