Now showing items 1-10 of 350
Hotel sales tips from real-world meeting planners
(Hotel News Now, 2017-09)
Insights from interviews with meeting planners include ideas for how hotels can personalize their RFPs and event experiences to boost bookings.
Model, mentor and measure: How to inspire employees
(Hotel News Now, 2017-10-04)
To have a hotel staff that creates great guest experiences every day, managers and department heads need to understand it all starts with them.
An Overview of Franchising In The Hospitality Industry
(Jurnal Binus Business Review, 2010)
Nowadays, franchising is the most significant part of the hospitality industry through hotels and fast food restaurant. Franchisor gives the right to the franchisee to sell their product and service also to sub-franchise ...
Effect of Pricing Strategy and Growth of Selected Hotels in Nyeri County, Kenya
(International Journal of Academic Research in Accounting, Finance and Management Sciences, 2018)
Price is a very important part of the marketing mix as it can affect both the supply and demand of the firms’ products. Since pricing strategies influence has an impact on market share, performance and growth of the firm, ...
What I learned from the Marriott family
(Hotel News Now, 2017-06-13)
The effect of perceived trust on electronic commerce: Shopping online for tourism products and services in South Korea
According to the OECD's 2008 statistics (Seoul Finance Internet News, 2009), Korea was ranked number one in terms of the percentage of homes with Internet access, at 80.6% of the total population. The survey also reported ...
Social Media and eCRM as a Prerequisite for Hotel Success
(Management Information Systems, 2012)
Development of information and communication technology (ICT) has enabled the development of electronic customer relations (eCRM) as a business strategy that uses web technologies for developing the capacity and enabling ...
The Pricing for Same-Day Arrival Guests in the Hotel Industry
(International Journal of Business and Applied Social Science (IJBASS)., 2018)
The objective of this study was to recognize the impact on pricing dynamics that elements such as reservation channels, price decision makers, and pricing for same-day and very late (after 11 PM) same-day arrival guests. ...
Exploring Tourism Advocates' Relationship with Tourism Industry Members through a Political Model of Leadership
(Virginia Tech, 2015-11-05)
Political environments shape the tourism industry. Political support for the industry can result in the creation of competitive and sustainable destinations through which tourism may contribute positive social, environmental, ...
Dynamic pricing strategies: Evidence from European hotels
(International Journal of Hospitality Management, 2012)
How much do hoteliers actually make use of dynamic pricing strategies? We collected data on the price of a single room booked in advance (from three months to a single day), from almost 1000 hotels in eight European capital ...