Now showing items 1-10 of 24
Hotel Sales Decline and Opportunities For a Turnaround: The Case of a Selected Hotel Chain in Swaziland (2008 – 2010)
(IOSR Journal Of Humanities And Social Science (IOSR-JHSS), 2014-01)
The study sought to explore the causes of sales decline and possibilities of a turnaround at some selected hotel chain in Swaziland between July 2008 and December 2010. In this study 5 senior managers, 12 middle level ...
American Express Global Business Travel 2018 Forecast Indicates Moderate Price Increase Across Air, Hotel and Ground Transportation
(Hospitality Net, 2018-01-29)
NEW YORK – The outlook for international business travel is generally optimistic, according to the Global Business Travel Forecast 2018 published by American Express Global Business Travel (GBT). Demand is being driven by ...
What Is The Most Important Question Your Reservations Sales Agents Should Ask? - By Doug Kennedy
If you’re like most hoteliers these days chances are you are looking to reduce distribution costs by increasing direct bookings. If so, perhaps it’s time to update your reservations sales processes. Based on my experience ...
What do guests value most in Airbnb accommodations? An application of the hedonic pricing approach
(Boston Hospitality Review, 2017-06-07)
Profitability and Efficiency – An Analysis of the Financial Impact of the Szechenyi Plan in the Hungarian Hospitality Industry
(Agribusiness and Commerce, 2014)
Continuous changes in the market and macroeconomic factors have made a significant effect on the tourism sector in Hungary. A heavily growing number of hotels could be observed in the past decade. The main question about ...
Investigating the Process of Valuing Investments in Intangibles: A Case Study in Safety and Security in the Multinational Hotel Industry
(Virginia Tech, 2005-06-29)
Safety and security have emerged as a major force driving change in the multinational hotel industry. As a problem area not well-developed in the literature but considered a crucial force influencing hotel firms' value by ...
The impact of website quality on customer satisfaction and purchase intentions: Evidence from Chinese online visitors [Summary]
(Virginia Tech, 2008-09)
With the increasing popularity of online shopping and being the most populated country in the world, China is one of the major online markets now and is likely to become the largest market in the future. In the academic ...
The use of odd-ending numbers in the pricing of five tourism services in three different cultures [Summary]
(Virginia Tech, 2017-10)
The study measured the extent to which the 1 through 9 digits was used as price endings by suppliers of five tourism services in three different cultures represented by New York City, Seoul, and Shanghai. Four results ...
The Impact of Discounting Room Rates on In-house restaurant sales [Summary]
(Virginia Tech, 2013)
This study investigates whether discounting hotel room rates during low seasons of demand influences in-house hotel restaurant sales in a positive way. A linear regression function was utilized to assess the relationship ...
The Marketing Role of the Internet in Launching a Hotel: The Case of Hotel ICON [Summary]
(Virginia Tech, 2019-02-12)
Hotel ICON was launched in Hong Kong during April 2011, and it was ranked No. 1 on TripAdvisor.com by November 2011. One of the hotel's success factors was the creative use of Internet marketing in its launch, which included ...