Now showing items 1-10 of 62
Global Hotel Review
(Hospitality Net, 2019-02-20)
Global performance review
Here is how you can distribute your hotel inventory efficiently to sell more
(Hospitality Net, 2018-08-06)
Efficient hotel distribution across right sales channels is the key to sell more room for hotels. Read on to know about the recent trends in hotel distribution management space.
The Hotel Sales Manager of the Future: Talent Recruitment and Management
Talent is consistently mentioned as one of the biggest challenges of hotel companies today. This is especially true for hotel sales managers. And one size does not fit all when it comes to the unique needs of a hotel or ...
Without a How-To Book for AV Services, Who is Training Hotel Staff on Sales, Set Up and Preventive Maintenance?
(Hospitality Net, 2019-03-14)
Providing outstanding technology services only starts with the equipment — it’s people who make the meetings experience memorable; AVaStar provides courses and quick tips on basic AV and troubleshooting in a format that ...
Group Sales and Marketing in Convention Hotels
(Taylor & Francis Group, 2008-10-10)
The goal of hotel sales and marketing is revenue generation. The methods employed by group sales and marketing professionals have evolved overtime to incorporate an array of technological innovations. The purpose of this ...
Hotel execs expect continued growth of group business
(Hotel News Now, 2019-03-14)
Hotel executives during their companies’ respective earnings calls spoke about group business during the past quarter and year as well as where they expect group pace to go in 2019.
Hotel Brand Standards: How to Pick the Right Amenities for Your Property
(Cornell University School of Hotel Administration, 2017-02-01)
Amenities specified by hotel companies’ brand standards can become a point of contention between hotel owners and brand managers. At issue for the owner is whether offering a particular amenity justifies the expense, ...
The Impact of Discounting Room Rates on In-house restaurant sales [Summary]
(Virginia Tech, 2013)
This study investigates whether discounting hotel room rates during low seasons of demand influences in-house hotel restaurant sales in a positive way. A linear regression function was utilized to assess the relationship ...
Market orientation in mid-range service, urban hotels: How to apply the MKTOR instrument [Summary]
(Virginia Tech, 2014-10)
This work analyses market orientation (MO) within hotels and its impact on business performance (marketing, economic and financial results). To achieve this, after developing a measurement scale based on MKTOR, a survey ...
Collaborative Communication between Sales and Logistics and Its Impact on Business Process Effectiveness: A Theoretical Approach [Summary]
(Virginia Tech, 2014)
Logistics functions have played a critical role in cementing organizational efficiency and price control. At the same time, sales has become more than closing the deal, as value can be created throughout the sales process, ...