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The Impact of Sustainable Growth Indicators on Hotel’s Financial Management
(2014-10)
The aim of the thesis was to investigate whether there is a link between hotels’
financial management and managerial decisions using a Sustainable Growth model
and applying the Profit and Risks Graph, based on the DuPont ...
Defining Best Practices In Hotel Sales During A Difficult Economy 2008-2010
(2011-05)
This study studied the effect of economic change on the hotel industry between 2008 and
2010 and profiled possible economic recovery markers for 2011.
The literature review covered the elements that have changed in the ...
An Analysis of the Effect of Compensation Offerings on the Turnover Intentions of Restaurant Managing Partners for Outback Steakhouse
(Virginia Tech, 2000-12-12)
The restaurant industry has long been characterized by a high rate of "turnover, low wages, primitive technology, controlling management and an unimpressive benefits package"(Sullivan, 1999). " The most serious issue for ...
Using Event Attendees' Perceived Importance of Event Design to Evaluate Overall Satisfaction
(Virginia Tech, 2015-06-29)
The purpose of this study is to develop a model that tests the impact of attendees' perceived importance of event design on their overall satisfaction of the event. By understanding what attendees' perceive as important ...
Comparative Analysis of Mature Travelers on the Basis of Internet Use
(Virginia Tech, 2002-02-18)
Travel and tourism marketers face a highly competitive environment brought on by the changing demographics of the U.S. population, the most significant change being the growth in size of the mature segment of the population. ...
An Exploratory Study of the Effects the Year Round School Calendar has on the Family Vacation
(Virginia Tech, 2007-05-07)
Family vacations are a way of life for many families. Now those family vacations are changing due to the change to a Year Round School (YRS) calendar and other changes within the family. The YRS calendar is being implemented ...
Customer-based brand equity: The Effect of Destination Image on Preference for Products Associated with a Destination Brand
(Virginia Tech, 2009-04-28)
Due to highly competitive destination markets, destination branding techniques are becoming popular among destination marketers. The destination marketers tend to leverage their destination brand value to other products ...
Identifying the Optimal Combination of Hotel Room Distribution Channels: A DEA Analysis with a Balanced Scorecard Approach
(Graduate Thesis and Dissertations, 2016)
The hotel industry has experienced changes brought on by growth, customer
expectations and the proliferation in the use of e-commerce and online distribution channels.
Future hotel success depends on how effectively ...
Financing University Conference Centers: A Multiple Case Study Approach
(Virginia Tech, 2001-09-26)
The Co-Alignment Principle is a strategic management framework that guides value-added management. The model suggests that firms will perform successfully if they scan the environment for forces driving change and allocate ...
A study of the relationship between discount coupons and repeat behavior of customers for pizza restaurants
(Virginia Tech, 1994)
Currently, coupons are the most popular and relied-upon form of consumer sales promotion in the United States (Schultz et al., 1993). The primary purpose of this study was to examine the relationship between discount coupons ...