Now showing items 1-10 of 15
A yield management model for five-star hotels: Computerized and non-computerized implementation [Summary]
(Virginia Tech, 2006-12)
The purpose of this study was to propose an enhanced yield management (YM) model that was developed based on the previous models and to test the applicability on five-star lodging properties in Turkey to identify the related ...
Pricing strategies to maximize revenues in the lodging industry [Summary]
(Virginia Tech, 2006-03)
Price-ending strategies may be utilized by hotels to signal value or quality. The current study presents that there is a directional relationship between room rates and price-ending strategies. It demonstrates that as ...
User Acceptance of the Intranet in Restaurant Franchise Systems: An Empirical Study
(Virginia Tech, 2006-12-12)
This research study examined the acceptance of the intranet in restaurant franchise systems. The widely accepted Technology Acceptance Model (TAM) developed by Davis (1986, 1989) was the basis for this study. TAM is an ...
Destination Branding as an Informational Signal and its Influence on Satisfaction and Loyalty in the Leisure Tourism Market
(Virginia Tech, 2006-06-28)
This study provides an integrated approach to understanding the relationship between destination branding and tourist behavior, and attempts to extend the theoretical and empirical evidence about the structural relationships ...
An Exploratory Study of Strategic Human Resource Management High Performance Work Practices for Unit Level Managers, in the Casual Segment of the Us Restaurant
(Virginia Tech, 2006-04-24)
The previous chapters described in detail the literature, theory and research on Co-alignment, RBV and SHRM that was the basis for the development of a construct for the conceptualization of HPWP in the casual theme ...
Pamplin, Spring 2006
(Virginia Tech, 2006)
The Spring 2006 issue of the Pamplin College of Business magazine.
Pamplin, Fall 2006
(Virginia Tech, 2006)
The Fall 2006 issue of the Pamplin College of Business magazine.
Exploring the Minds of Sex Tourists: The Psychological Motivation of Liminal People
(Virginia Tech, 2006-04-14)
<p>Sex tourism is one of the world's most controversial industries. While it generates tremendous revenue to the sex tourism destinations, the industry has been condemned as the two main reasons trafficking of women and ...
Is time-series-based predictability evident in real time?
(University of Chicago Press, 2006-05)
We show that out-of-sample tests used in the timeseries predictability literature may suffer from test size problems related to the common practice of exogenous specification of critical parameters, such as the choice of ...
One year of smokefree bars and restaurants in New Zealand: Impacts and responses
(BMC Public Health, 2006)
New Zealand introduced smoke-free bars and restaurants policy in December 2004. We reviewed the data available in December 2005 on the main public health, societal and political impacts and responses within New Zealand ...