Now showing items 1-4 of 4
Factors Enhancing Economic Performance In Hospitality. The Paradigm Of Greek Hotel Companies
(Journal of Tourism, Hospitality & Culinary Arts, 2012)
Hotel managers focus on identifying, creating or developing competitive advantages that can be utilised in order to improve the company’s economic performance and bottom line. This paper attempts to identify those internal ...
Social Media and eCRM as a Prerequisite for Hotel Success
(Management Information Systems, 2012)
Development of information and communication technology (ICT) has enabled the development of electronic customer relations (eCRM) as a business strategy that uses web technologies for developing the capacity and enabling ...
Differences in seasonal price patterns among second home rentals and hotels: empirical evidence and practical implications
(Tourism Economics, 2012)
Hotels and second home rentals are two of the most important tourist accommodation options in Spain. In terms of seasonality, almost all previous studies have analyzed tourism demand from the point of view either of total ...
Hotel revenue management – a critical literature review
(Turizam: međunarodni znanstveno-stručni časopis, 2012)
The paper presents a literature review of the main concepts of hotel revenue management (RM) and current state-of-the-art of its theoretical research. The article emphasizes on the different directions of hotel RM research ...