Now showing items 11-20 of 24
Hotels boost revenue with outdoor spaces
(Hotel Management, 2019-01-13)
As soon as the worst of winter passes, hoteliers will be looking for new ways to keep their guests entertained in outdoor spaces.
5 ways to optimize hotel profitability via a third-party operating model
(Hotel Management, 2018-05-23)
Hotel asset managers bring a unique perspective and understanding of how to optimize performance and achieve investment objectives—one that’s based on observation and close collaboration with a full spectrum of brand and ...
3 Things Keeping Hoteliers Up at Night
(Hospitality Net, 2018-03-22)
Hotel owners and revenue managers perform a high wire act of handling the proliferation of new technologies while keeping operations steady and finances healthy.
The Impact of Discounting Room Rates on In-house restaurant sales [Summary]
(Virginia Tech, 2013)
This study investigates whether discounting hotel room rates during low seasons of demand influences in-house hotel restaurant sales in a positive way. A linear regression function was utilized to assess the relationship ...
Guest Perceptions of Hotel Loyalty [Summary]
(Virginia Tech, 2019-03-01)
This research reports on a qualitative survey of hotel guest loyalty. The approach was unusual in several ways: It sought to measure loyalty in the general population of hotel users rather than selecting a population already ...
The Marketing Role of the Internet in Launching a Hotel: The Case of Hotel ICON [Summary]
(Virginia Tech, 2019-02-12)
Hotel ICON was launched in Hong Kong during April 2011, and it was ranked No. 1 on TripAdvisor.com by November 2011. One of the hotel's success factors was the creative use of Internet marketing in its launch, which included ...
Investigating the Process of Valuing Investments in Intangibles: A Case Study in Safety and Security in the Multinational Hotel Industry
(Virginia Tech, 2005-06-29)
Safety and security have emerged as a major force driving change in the multinational hotel industry. As a problem area not well-developed in the literature but considered a crucial force influencing hotel firms' value by ...
Factors Influencing Hotel Outsourcing Decisions in Thailand: Modifications to the Transaction Cost Economics Approach [Summary]
(Virginia Tech, 2019-03-08)
The article aims to examine the effects of variables on outsourcing decisions in the hotel industry in Thailand. It specifically seeks to test and evaluate a theoretical framework that combines transaction cost economics ...
The use of odd-ending numbers in the pricing of five tourism services in three different cultures [Summary]
(Virginia Tech, 2017-10)
The study measured the extent to which the 1 through 9 digits was used as price endings by suppliers of five tourism services in three different cultures represented by New York City, Seoul, and Shanghai. Four results ...
The hotel and travel research that should be on your radar
(Hotel Management, 2018-10-15)
Because there are many facets to the hotel industry, there is always a great need to gather and disseminate information so that hoteliers can understand how to strategize and capitalize. Hotel Management has compiled some ...