Trends In Reservations Inquiry Call Volumes: Is There More To The Numbers?

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Date
2017-12
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Publisher
Hospitality Net
Abstract

Many hotel marketers seem to think this is a simple question and I suppose that on one level it should be. It certainly is possible to just ask a large sample of hoteliers for their number of calls received YTD vs. previous YTD and then average the percentage of change either way

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Keywords
new trends
Citation