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dc.contributor.authorHashimoto, Kathrynen
dc.contributor.authorBorders, Aberdeen Leilaen
dc.date.accessioned2018-12-06T19:42:35Zen
dc.date.available2018-12-06T19:42:35Zen
dc.date.issued2008-10-10en
dc.identifier.urihttp://hdl.handle.net/10919/86244en
dc.description.abstractThis study examines the impact of conversational distances and the image of the salesperson on expected satisfaction levels for a new service. The current study does lend support to the theory that social distances are important in developing relationships with the buyer and the personality of the seller has the most impact at intimate distance levels. When gender is added to the conversational distances, there is an added emphasis on the image of the salesperson with social distances reflecting a more positive image for same sex dyads. However, the results remain inconclusive on whether distance impacts the expected product satisfaction levels for a new service.en
dc.format.mimetypeapplication/pdfen
dc.language.isoen_USen
dc.publisherVirginia Techen
dc.rightsCreative Commons Attribution 4.0 Internationalen
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/en
dc.subjectproxemicsen
dc.subjectpersonal sellingen
dc.subjecttravelen
dc.subjecthotelsen
dc.titleProxemics and Its Effect on Travelers During the Sales Contact in Hotels [Summary]en
dc.typeSummaryen
dc.title.serialJournal of Travel and Tourism Marketingen
dc.type.dcmitypeTexten


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Creative Commons Attribution 4.0 International
License: Creative Commons Attribution 4.0 International