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dc.contributor.authorTabano, Brett
dc.date.accessioned2019-02-08T20:06:16Z
dc.date.available2019-02-08T20:06:16Z
dc.date.issued2018-04-25
dc.identifier.urihttp://hdl.handle.net/10919/87546
dc.description.abstractMillennials represent the largest living generation in the United States, making them prime targets for any marketing campaign. But because they have altered what has been considered the norm through their new purchasing patterns and social behaviors, hospitality brands are having to reinvent their marketing strategies to engage this group.en_US
dc.language.isoen_USen_US
dc.publisherHotel Managementen_US
dc.subjectsalesen_US
dc.subjectmillennialsen_US
dc.subjecthotelsen_US
dc.subjectsocial causeen_US
dc.subjectmarketingen_US
dc.subjectmobile presenceen_US
dc.title3 ways hotels can connect with millennial travelers and drive salesen_US
dc.typeArticleen_US
dc.identifier.urlhttps://www.hotelmanagement.net/sales-marketing/3-ways-hotels-can-connect-millennial-travelers-and-drive-sales
dc.type.dcmitypeTexten_US


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