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dc.contributor.authorNunes, Thais
dc.date.accessioned2019-02-22T19:32:38Z
dc.date.available2019-02-22T19:32:38Z
dc.date.issued2019-02-22
dc.identifier.urihttp://hdl.handle.net/10919/87750
dc.description.abstractThis study focuses on two demand and supply characteristics that may affect the transferability of revenue management (RM) practices from traditional (e.g., hotels) to nontraditional (e.g., golf, restaurants, entertainment venues) RM settings. Consumption within many nontraditional RM settings is largely discretionary in nature, with the potential to affect how demand and price should be managed across the booking horizon.en_US
dc.format.mimetypeapplication/pdf
dc.language.isoen_USen_US
dc.publisherVirginia Techen_US
dc.rightsCreative Commons Attribution 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/*
dc.subjectrevenue managementen_US
dc.subjectdiscretionary purchaseen_US
dc.subjectinventory complexityen_US
dc.subjectbooking horizonen_US
dc.subjectprice positioningen_US
dc.subjectinventoried demand managementen_US
dc.titleThe Uniqueness of Revenue Management Approaches in Nontraditional Settings: The Case of The Golf Industry [Summary]en_US
dc.typeSummaryen_US
dc.type.dcmitypeText


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Creative Commons Attribution 4.0 International
License: Creative Commons Attribution 4.0 International