Follow local lodging supply trends to create accurate 2019 budget
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As U.S. hotel owners and operators wrap up the preparation of their marketing plans and budget for 2019, it is important for them to understand their local hotel market conditions. It is easy to be enthusiastically mesmerized by the positive outlook for the nationwide lodging market. However, it is very evident that changes to the local lodging supply are going to significantly impact the performance of U.S. hotels in 2019.