A Good Night’s Sleep Matters for Tourists: An Empirical Study for Hospitality Professionals [Summary]
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Hotels should incorporate a variety of wellness habits in hotel rooms to help build good hygiene for their guests' beds. Sleep-wake cycles, eliminating napping, caffeine, nicotine and alcohol 4 to 6 hours prior to bed, minimizing heavy meals and extreme sleep activity and removing clocks in bedroom provide sources of sleep hygiene. Such sleeping habits probably help customers sleep well and can benefit a hotel by raising customer satisfaction, which is related to ratings, loyalty, frequent shopping and beneficial ads through word-of-mouth, brand photos and increased market share. The main mission of hotels and one of the crucial metrics of service quality is to provide visitors with a place to spend a good night's sleep. To meet this requirement, management should pay attention to sleep management practices which the study shows are related to comfortable bed facilities, homely room design and a welcoming room atmosphere. Managers can provide different types of bed accessories for business travelers such as smoother, stronger mattresses, high, middle or medium pillows, hemp, duvet or individually built mattresses. Holiday travelers rely on warm colors and handmade patterns, room cleanliness and room temperature regulation and humidity in terms of room design and space climate. Control panels must also be easy to adjust and work in hotel rooms. Hotels may integrate various design features and implement sleep management strategies designed to achieve an outstanding sleep experience in response to these requirements. Suggestions include personalized and luxurious bedding, thick walls, soundproof space construction, aromatherapy and relaxing areas for visitors. Hotels can also contact sleep consultants and provide hotel staff support so that they can prescribe better sleep techniques.