Moore, Keith M.Fornito, M.Gunter, J.Lamb, JenniferSikuku, Dominic NgosiaShibonji, D.Bashaasha, BernardMarake, Makoala V.Keita, MoussaLambert, Dayton M.Norton, James B.2016-04-192016-04-192014Presented at the International Congress of Sociology Meeting, Yokohama, Japan, 15 July 20148089_Moore_Yokohma_Ag_Mindsets_in_4_African_c.pdfhttp://hdl.handle.net/10919/70285This PowerPoint presents research examining agricultural mindsets and social networks in Kenya, Uganda, Lesotho, and Mali. It identifies three agricultural mindsets exist which characterize farmer goals, values, and identities. These are: conventional agriculture (market-oriented production involving mechanical implements, agrochemical use and mono-cropping), risk-averse agriculture (livelihood diversification, distribution of risk, avoidance of market dependence), and conservation agriculture (minimal tillage, maintaining a soil cover and crop rotations). Mindsets of farmers and non-farm agents are explored through survey data. Relationships between actors, and mindsets of key actors are displayed in maps of social networks in Kenya and Uganda. The presentation concludes by emphasizing that agro-ecological, socio-cultural, and historical context matters, and calls for the development of an innovation system that is catalyzed by innovation brokers.application/pdfen-USIn CopyrightConservation agricultureSocial learningFarmer to farmerLocal knowledgeExtension serviceAdoption of innovationsInnovation systemsSocial networksMindsetsWatershedPresentation