Hoydysh, Adam2019-03-112019-03-112019-03-06http://hdl.handle.net/10919/88400In the case of hospitality, we arrive at the ultimate question; what does the modern guest look like? Is marketing to the millennial masses vastly different from previous generations? What trends are forecasted for 2019, and how will those affect travel and hotel brands in their pursuit of long-term guest loyalty? Luckily, we can shed some light on this topic.enIn CopyrighthospitalitymillenialsGen XBoomersguest expectationsgenerationsExceeding Guest Expectations Across Generations: Millennials, Gen X, and BoomersArticlehttps://www.hospitalitynet.org/opinion/4092297.html