Rezak, Sarah2018-10-042018-10-042002-09http://hdl.handle.net/10919/85235Resort timesharing involves many interacting components—marketing and sales, products design, financial analysis, and resort management to name a few. This article aims to apply relevant findings in Ragatz Associates’ recent consumer research to the functionality of timeshare industry professionals.application/pdfen-USCreative Commons Attribution 4.0 InternationalTimeshareTimeshare purchaserTimeshare feesSalesMarketingSummary