Murphy, Kevin S.Semrad, Kelly J.Yost, Elizabeth2017-09-172017-09-172013http://hdl.handle.net/10919/78915This study investigates whether discounting hotel room rates during low seasons of demand influences in-house hotel restaurant sales in a positive way. A linear regression function was utilized to assess the relationship between discounting room rates and the hotel's in-house restaurant sales.application/pdfen-USCreative Commons Attribution 4.0 Internationalhotelrevenue managementsalesdiscountingin-house restaurantsbounded rationalitySummary