Kennedy, Doug2019-05-082019-05-082018-06-13http://hdl.handle.net/10919/89384Revenue managers should know the difference between maximizing rate and upselling, and be able to better explain it to owners.en-USIn CopyrightmaximizationupsellinghotelThe difference between rate maximization and upsellingArticlehttp://www.hotelnewsnow.com/articles/286830/The-difference-between-rate-maximization-and-upselling