Fox, Jena Tesse2019-04-222019-04-222019-02-28http://hdl.handle.net/10919/89077Magnuson Hotels has reported a chainwide occupancy increase of 8 percentage points across its branded and soft-brand portfolios for the last six months of 2018. Driving the revenue increase was the launch in May 2018 of Magnuson Direct, the company's direct distribution and hotel management platform.en-USIn CopyrightMagnuson Hotelsdistribution platformoccupancyArticlehttps://www.hotelmanagement.net/operate/magnuson-credits-direct-distribution-platform-to-occupancy-growth