Corporate Event News2020-09-212020-09-212020-09-08http://hdl.handle.net/10919/100007Although seasoned professionals prefer digital event content to the content at live events, they miss the attendee face-to-face interaction. The future of the Events Industry should anticipate a hybrid approach of in person and digital meetings. However, research indicates digital events will need to shift towards prioritizing attendee needs as professionals continue to navigate the events sphere amid the COVID-19 pandemic.enIn CopyrightCoronavirusCOVID-19U.S. HotelsHospitality IndustryPandemic ResponseArticlehttp://www.corporateeventnews.com/news/new-research-suggests-live-events-still-preferred-digital-playing-stronger-role