Nunes, Thais2019-02-222019-02-222019-02-22http://hdl.handle.net/10919/87749The holiday effect phenomenon has been studied in industry sectors such as securities, retail, and so on. Literature is devoid of a purposeful study specific to the hospitality industry that evaluates the economic impact of holidays on the hotel industry. The purpose of this study was to examine the impact of holidays on hotel daily revenue.application/pdfen-USCreative Commons Attribution 4.0 Internationaleconomic impactdaily revenueholiday effectlodging industrySummary