Mainville, Denise Y.Groover, Gordon E.Waddle, Ashleigh DanielleWebb, Bradley2014-11-052014-11-052005-11-13http://hdl.handle.net/10919/50728Describes the processing and marketing practices used by direct-marketers of beef in Virginia, including producersï_’ slaughter and processing decisions, as well as key marketing practices such as product form, advertising, and pricing.5 pagesapplication/pdfen-USVirginia Cooperative Extension materials are available for public use, re-print, or citation without further permission, provided the use includes credit to the author and to Virginia Cooperative Extension, Virginia Tech, and Virginia State University.Beef cattleMarketing & Risk Mgmt.Beef industry -- VirginiaBeef cattle -- MarketingExtension publicationhttp://pubs.ext.vt.edu/448/448-123/448-123_pdf.pdfBeef cattleMarketing