Browsing by Author "Raad, James"

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    Performance effects of innovation in two-sided markets: The paradigmatic case of OTAs
    Raad, James; Sharma, Abhinav; Nicolau, Juan Luis (Elsevier, 2023-02-01)
    Online Travel Agents (OTAs) play an important intermediary role in the two-sided travel distribution market. A critical factor that enhances a firm's competitive advantage is innovation. Yet, the analysis of innovation in the OTA context is scarce. The main objective of this article is to fill this gap and examine the effect of OTA innovations on firm performance. We analyze the effect of two-sided market specific innovations (same-side and cross-side) on performance and contribute to the literature by expanding the theoretical understanding of innovations. We find that producer-to-consumer innovations have a greater effect on OTA performance than producer-to-producer and consumer-to-consumer innovations. A fundamental managerial implication is that exchange management is an area to be enhanced when innovating in travel market distribution.
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    Supplier Slip-Ups: How Malpractices Can Bite into Restaurant Market Value
    Raad, James; Ruiz-Moreno, Felipe; Nicolau, Juan Luis (SAGE Publications, 2024-12-18)
    Ethical, environmental, and human rights standards are critical issues in the tourism and hospitality industry. In this context, restaurants must choose third-party members—such as suppliers—that align with their quality and sustainability standards, especially because these third-party members may encounter challenges related to food safety, ethical misconduct, environmental matters, and human rights violations. This study analyzes whether the market holds restaurants accountable for the shortcomings of their suppliers, even when the restaurant has not directly participated in or caused these problems. Based on signaling theory and the associative network memory paradigm, this study finds that supplier issues negatively affect the market value of restaurants, with indirect linkage exerting a greater impact than direct linkage, which informs these theories by underscoring the importance of memory and associations dynamics.
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    Will your majesty marry me? The effect of royal weddings on the tourism industry
    Raad, James; Sharma, Abhinav; Nicolau, Juan Luis (Sage, 2021-04-01)
    This article fills a void in the literature by investigating the impacts of royal weddings—arguably the grandest and the most iconic of public ceremonies involving royals—on destination-level brands. The direct and short-term effects of royal families and indeed the direct effect of seminal events involving the royals on destination-level accommodations and tourism service providers are more somewhat obvious. However, the more intriguing question and the one which we are more concerned with is: do royal weddings leave a more enduring legacy on the local tourism industry? The engagement announcement and the wedding date produce significant positive increases in the valuation of the home country’s tourism firms. Important managerial implications are derived in line with the long-term impact of unique events on tourism firms’ performance and the transference of brand knowledge from the destination to the companies is effective.