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Browsing by Author "Starkov, Max"

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    How hotels can work alongside google in post pandemic era, part one
    Starkov, Max (PhocusWire, 2020-09-07)
    Hotels are locked in on using Google's platform because of the many switching costs that comes with choosing a different product. However, hotels can work best with Google through their digital journey of guests and their integrated economy.
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    The Mobile-First World Creates Tremendous Revenue Potential for Hoteliers
    Starkov, Max (Hospitality Net, 2019-02-15)
    Hoteliers face a challenge in 2019: Creating and managing a robust digital presence in an increasingly mobile-first environment. This means investing in mobile technology and marketing that enables the best user experience while achieving maximum engagement, regardless of device. The explosion of mobile customer engagements creates a tremendous upside opportunity for smart hoteliers who invest in and take advantage of this rising tide of mobile-obsessed travel consumers.