School of Communication

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https://hdl.handle.net/10919/24248

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Browsing School of Communication by Subject "BIAS"

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    Same Scandal, Different Standards: The Effect of Partisanship on Expectations of News Reports about Whistleblowers
    Duncan, Megan A.; Perryman, Mallory; Shaughnessy, Brittany (Taylor & Francis, 2021-06-19)
    This experiment (N = 591) tests whether audiences adjust their standards for what qualifies as fair journalism based the transparency of news editors, the source of the news, and the target of an accusation. In the context of a whistleblower scandal, the results suggest the relationship between the audience member’s ideology and the news story publisher and target influence what details the audience thinks journalists should reveal. Additionally, we find transparency from editors can alter those perceptions.
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    What's in a Label? Negative Credibility Labels in Partisan News
    Duncan, Megan A. (SAGE, 2020-10-13)
    Concern about partisan audiences blindly following partisan news brands while simultaneously being unable to distinguish the credible news from hoax news dominates media criticism and theoretical inquiries. Companies and media literacy advocates have suggested credibility labels as a solution. This experiment tests the effectiveness of credibility labels at the intersection of partisan news brands and partisan news stories. Using news credibility theory and Partisan Media Opinion hypothesis, it investigates the effects credibility labels have on partisan audiences, partisan news brands, and partisan news stories. It finds that credibility labels may be an effective news literacy tool, and that credibility is enhanced when the news story’s ideological perspective does not match the ideology of the news brand.