The Basics of Yield Management
Files
TR Number
Date
1989-11
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Cornell University Press
Abstract
Yield-management systems have boosted revenue at many properties, but these electronic tools are not always compatible with the operating atmosphere of a hotel. If you want to introduce yield management at your property, you may need to make some changes first.
Description
Keywords
hotel industry, yield management, revenue management