An investigation of AAA diamond rating changes on hotel performance [Summary]
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Date
2018-04-08
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Publisher
Virginia Tech
Abstract
Despite previous attempts to link hotel rating systems to performance, no prior study has examined the effects of changes in Diamond ratings. Considering the variability in Diamond ratings, and the fact that hotels may gain or lose a Diamond over time, it is important for hotel properties to assess such outcomes on key performance indicators (KPIs). Hence, this study examines the influence of Diamond rating changes on hotels’ KPIs and competitive set indexes, which allow to benchmark a property’s performance against a designated competitive set.
Description
Keywords
Hotels, Diamond rating, Key performance indicators, Competitive set indexes, American Automobile Association