Strategic Management and Case Analysis: An Integrated Approach

Abstract

<br><b><i>Strategic Management and Case Analysis: An Integrated Approach</b></i> integrates strategic management with an experiential learning approach to conducting a case analysis. The book explains how strategic leaders analyze their firms’ organizational performance and environments and formulate corporate-level, business-level, innovation, sustainability & ethics, technology, and multinational strategies. Readers also learn how to implement strategy across an organization. Students actively engage with the theories and tools of strategic management. Throughout the text, analysis instruments are introduced that teach students how to conduct robust case analyses that are based on analysis, interpretation, and evaluation of data. Instructors are supported with a platform of supplemental materials.

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<b>How to access this book</b> <br>The main landing page for this book is <b><a href="https://doi.org/10.21061/strategicmanagementandcaseanalysis">https://doi.org/10.21061/strategicmanagementandcaseanalysis</a></b>. <br>The PDF and EPUB versions are available to download on the left-hand side of the screen. <br>An online, interactive, accessible version of this book is <b><a href="https://pressbooks.lib.vt.edu/strategicmanagementandcaseanalysis/">available here</a></b>. <br>A paperback print version (in color) is <b><a href="https://www.amazon.com/dp/1962841375">available for order here</a></b>.

<b>ISBNs</b> <br>ISBN (PDF): 978-1-962841-39-9 <br>ISBN (Pressbooks): 978-1-962841-40-5 <br>ISBN (EPUB): 978-1-962841-38-2 <br>ISBN (<a href="https://www.amazon.com/dp/1962841375">print</a>): 978-1-962841-37-5

<br><b>Table of contents</b> <br><b>Part I: Introduction to Strategic Management and Case Analysis</b> <br> 1. Introduction to Strategic Management <br> 2. Introduction to case analysis <br><b>Part II: Analyze Organizational Performance and a Firm’s External and Internal Environments</b> <br> 3. Analyze Organizational Performance <br> 4. Analyze the External Environment <br> 5. Analyze the Internal Environment <br><b>Part III: Synthesize Analysis and Determine a Firm’s Strategic Issue</b> <br> 6. Synthesize Analysis and Determine a Firm’s Strategic Issue <br><b>Part IV: Formulate Corporate- and Business-Level Strategy</b> <br> 7. Formulate Corporate-Level Strategy <br> 8. Formulate Business-Level Strategy <br><b>Part V: Formulate Strategy at the Business Level: Innovation, Sustainability and Ethics, Technology, and Multinational Strategy</b> <br> 9. Formulate Innovation Strategy <br> 10. Formulate Sustainability and Ethics Strategy <br> 11. Formulate Technology Strategy <br> 12. Formulate Multinational Strategy <br><b>Part VI: Implement Strategy</b> <br> 13. Implement Strategy <br><b>End Matter</b> <br>Appendix 1: Organizational Performance Analysis Instrument <br>Appendix 2: PESTEL Analysis Instrument <br>Appendix 3: Porter’s Five Forces Analysis Instrument <br>Appendix 4: Strategic Group Mapping Analysis Instrument <br>Appendix 5: VRIO Analysis Instrument <br>Appendix 6: Value Chain Analysis Instrument <br>Appendix 7: CAGE Distance Framework Analysis Instrument <br>Glossary

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<br><b>About the authors</b> <br><i>Lori Anderson</i> <br>Lori Anderson has led organizations in the private, public, and nonprofit sectors and taught at universities in the U.S. and the U.K. Lori has taught at the undergraduate, graduate, and executive levels, enjoying her time with students in face-to-face, online, and blended environments. Prior to joining Virginia Tech as an Associate Professor of Practice, Lori served as an Associate Professor with Alliance Manchester Business School at the University of Manchester in the U.K. Lori is a business owner and works as a private consultant.

<br><i>Dirk Buengel</i> <br>Dirk Buengel is an accomplished, broadly qualified, and internationally experienced senior executive with a proven track record in achieving profitable and sustainable growth in various global Fortune 500 companies. His experience includes leadership positions at Siemens, Henkel, Cognis, and BASF. In his last position as Senior Vice President of BASF, the world's largest chemical company, Dirk guided an industry-leading business with a team of approximately 1,000 employees and annual revenue of $2 billion. <br><br>In his current role, Dirk works as an Associate Professor of Practice in the Department of Management at Pamplin College of Business at Virginia Tech. His passion is to develop the next generation of successful business leaders, enabling them to drive profitable growth in their business while making a positive and sustainable impact in a global business environment. Dirk teaches undergraduate- and graduate-level courses on strategic management, management consulting, ethical leadership and corporate social responsibility, sustainable business management, and change management. <br><br>Beyond his full-time position at Virginia Tech, Dirk works as a management consultant for the international consulting firm SustainUp. Dirk consults companies in their journeys toward sustainable business model transformation and robust, value-adding business sustainability strategies.

<br><i>Joseph J. Simpson</i> <br>Joseph J. Simpson is the Director of the Integrated Security and Education Research Center and Collegiate Associate Professor of Management at Virginia Tech. His research has been published in top business journals, including Academy of Management Annals, Annals of Tourism Research, Tourism Management, and Journal of Travel Research. His research interests cover topics ranging from organizational security to computational linguistics within strategy and entrepreneurship. He has over 20 years of experience in military, security, and entrepreneurship. He currently owns and manages multiple successful small businesses.

<b>Project support</b> <br>Publication of this work was made possible in part by: - the <a href="https://guides.lib.vt.edu/oer/grants">Open Education Initiative grant</a>, which provides development assistance and financial support to Virginia Tech faculty who wish to use, create, or adapt openly licensed teaching materials to support student learning, and - the University Libraries' Collaborative Research Grant.

<b>Suggested citation</b> <br>Anderson, L., Buengel, D., & Simpson, J.J. (2025). <i>Strategic Management and Case Analysis: An Integrated Approach.</i>. Blacksburg, VA. <a href="https://doi.org/10.21061/strategicmanagementandcaseanalysis">https://doi.org/10.21061/strategicmanagementandcaseanalysis</a>. Licensed with <a href="https://creativecommons.org/licenses/by-nc-sa/4.0">CC BY-NC-SA 4.0</a>.

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<b>Cover art</b>: Claire Lympus <br><b>Cover design</b>: Kindred Grey