VTechWorks staff will be away for the winter holidays starting Tuesday, December 24, 2024, through Wednesday, January 1, 2025, and will not be replying to requests during this time. Thank you for your patience, and happy holidays!
 

Why do we buy luxury experiences?: Measuring value perceptions of luxury hospitality services [Summary]

TR Number

Date

2015-11-11

Journal Title

Journal ISSN

Volume Title

Publisher

Virginia Tech

Abstract

The luxury segment of the hospitality industry has experienced substantial growth in the past decade. Unfortunately, the notion of perceived luxury values has received scant attention, and there is a lack of a valid framework to capture consumers' value perceptions in the context of luxury hospitality services. Using luxury restaurant as an example of luxury hospitality services, this paper aims to establish the structure of luxury hospitality values and their measures and to investigate the relationship between luxury hospitality values and purchase intentions.

Description

Keywords

Hedonic value, Luxury hotel, Experiential value, Luxury restaurant, Luxury values, Restaurant attributes, Hospitality sales

Citation