Competitive revenue management for fixing quota and price of hotel commodities under uncertainty [Summary]
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Date
2011-09
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Publisher
Virginia Tech
Abstract
This article develops an artificial neural network (ANN) based forecasting model using the past profit records of hotel commodities. Based on forecasting, hotel commodities are categorised into two kinds: ones that push up the revenue, and others, which pull it down. Thereafter, long and short term goals are formulated for fixing quota and proper revenue management under uncertainty.
Description
Keywords
Revenue management, ANP, DEMATEL, ANN, Fuzzy goal programming, Forecasting