Variability of User Interaction with Multi-Platform News Feeds

Abstract

The development of the World Wide Web (WWW) and proliferation of web enabled devices have allowed various news agencies to enrich their traditional method of distribution of news through TV, radio and print with simultaneous broadcast through the Web. The varying nature of devices through which the Web is accessed warrants different ways to feed the same content. This precipitates some variation in the way users interact with the news feeds. In this paper, we investigate how mental models and information scent affect this variation and user interaction on the whole. We present results from a preliminary survey conducted to capture the current news gathering behavior of general population and verify our assumptions. We then present observations from the study conducted using BBC news site over laptop, PDA and a cell phone.