Are all online hotel prices created dynamic? An empirical assessment [Summary]

dc.contributor.authorHonerkamp, Yasineen
dc.date.accessioned2020-02-17T15:34:22Zen
dc.date.available2020-02-17T15:34:22Zen
dc.date.issued2020-01-12en
dc.description.abstractUnderstanding how tourist firms set their online prices is important given their growing reliance on Online Travel Agencies (OTA). The article investigates whether the narrative of a pervasive presence of dynamic pricing provides a realistic description of hotels’ online pricing behavior and thus challenges the view that dynamic pricing should be considered the prevailing norm for the industry. The evidence suggests a heterogeneous attitude across hotels, with uniform pricing being more widespread in most hotels of our sample, namely, the 3- star or less, while dynamic pricing is more likely applied in higher quality hotels.en
dc.format.mimetypeapplication/pdfen
dc.identifier.urihttp://hdl.handle.net/10919/96845en
dc.language.isoenen
dc.publisherVirginia Techen
dc.rightsCreative Commons Attribution 4.0 Internationalen
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/en
dc.subjectOTAen
dc.subjectHotel Pricesen
dc.titleAre all online hotel prices created dynamic? An empirical assessment [Summary]en
dc.typeSummaryen
dc.type.dcmitypeTexten

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