OTA call center outsells, outservices big brands
| dc.contributor.author | Kennedy, Doug | en |
| dc.date.accessioned | 2017-11-26T04:03:07Z | en |
| dc.date.available | 2017-11-26T04:03:07Z | en |
| dc.date.issued | 2016-03 | en |
| dc.description.abstract | In an experiment comparing how call center staff interact with potential guests, employees at one OTA won out over hotel companies. As a hotel industry trainer, I have to admit being biased toward booking directly with hotels or hotel brands versus going through third parties such as online travel agencies. However, in my family and social network, I have encountered plenty of raving fans who are more loyal to their preferred OTA than anyone hotel brand. | en |
| dc.description.notes | 23 MARCH 2016 8:39 AM | en |
| dc.identifier.uri | http://hdl.handle.net/10919/80484 | en |
| dc.identifier.url | http://www.hotelnewsnow.com/Articles/34342/OTA-call-center-outsells-outservices-big-brands | en |
| dc.language.iso | en_US | en |
| dc.publisher | Hotel News Now | en |
| dc.rights | In Copyright | en |
| dc.rights.uri | http://rightsstatements.org/vocab/InC/1.0/ | en |
| dc.subject | potential guests | en |
| dc.subject | OTA | en |
| dc.subject | online travel agencies | en |
| dc.subject | Hotel reservation | en |
| dc.subject | Hospitality sales | en |
| dc.title | OTA call center outsells, outservices big brands | en |
| dc.type | Article | en |