The Financial Impact of Joining the Chain and Improving Hotel Rating: A Case Study in Russia
| dc.contributor.author | Krengel, Lina | en |
| dc.date.accessioned | 2018-09-21T20:41:25Z | en |
| dc.date.available | 2018-09-21T20:41:25Z | en |
| dc.date.issued | 2016-09-07 | en |
| dc.description.abstract | The objectives of this study were to consider the development of hotel chains in Rus- sia and, further, to analyze the financial advantages or disadvantages of joining as part of the largest hotel chain’s membership, as well as to analyze the financial activ- ity of the company before and after joining the chain. The theoretical foundation of this research was based on overall theories of economic development. This research was conducted within a case study framework. The research instruments used were interviews of hotel employees for thematic analysis, and chronological analysis of the hotel’s financial performance during two periods: 2010-11 and 2012-13. Findings of the research indicate that joining a well-known and large hotel chain as well as an improved hotel ranking has a significant financial impact on the hotel studied within this case study. It certainly improved the image of the hotel in the market, increased its reputation, and made it more recognizable. | en |
| dc.identifier.doi | https://doi.org/10.4236/ojbm.2016.44066 | en |
| dc.identifier.issn | 2329-3292 (online) | en |
| dc.identifier.issn | 2329-3284 (print) | en |
| dc.identifier.uri | http://hdl.handle.net/10919/85098 | en |
| dc.identifier.volume | 4 | en |
| dc.language.iso | en_US | en |
| dc.publisher | Scientific Research Publishing | en |
| dc.rights | In Copyright | en |
| dc.rights.uri | http://rightsstatements.org/vocab/InC/1.0/ | en |
| dc.subject | Analysis | en |
| dc.subject | Development | en |
| dc.subject | Hotel Chain | en |
| dc.subject | Financial Activity | en |
| dc.subject | Advantages | en |
| dc.title | The Financial Impact of Joining the Chain and Improving Hotel Rating: A Case Study in Russia | en |
| dc.title.serial | Open Journal of Business and Management | en |
| dc.type | Article - Refereed | en |