Update Your 800 Message On Hold To Encourage Direct Bookings And Cross-Sell
dc.contributor.author | Kennedy, Doug | en |
dc.date.accessioned | 2019-02-15T17:32:16Z | en |
dc.date.available | 2019-02-15T17:32:16Z | en |
dc.date.issued | 2018-06-20 | en |
dc.description.abstract | On many levels, marketing in the hotel industry has advanced rapidly, yet at most hotels and brands, the 'message on hold' (MOH) scripting is stuck in the 1990’s. Whether you call a hotel directly or call into its central reservations office, after the auto-attendant places you in queue the MOH nearly always direct callers back online again and again throughout the scripting. | en |
dc.identifier.uri | http://hdl.handle.net/10919/87589 | en |
dc.language.iso | en_US | en |
dc.rights | In Copyright | en |
dc.rights.uri | http://rightsstatements.org/vocab/InC/1.0/ | en |
dc.title | Update Your 800 Message On Hold To Encourage Direct Bookings And Cross-Sell | en |
dc.type | Article | en |
dc.type.dcmitype | Text | en |