Presidential Engagement of Students at Minority Serving Institutions

Abstract

College and university presidents in the United States have several responsibilities as leaders of their institutions. They are expected to oversee and implement policies that promote campus community, foster an environment that promotes student learning and achievement, actively engage with students, while also being fundraisers, role models, and change makers. This report explores the ways that presidents engage with students, using traditional means as well as social media. As the United States becomes more heavily entrenched in social media as a form of open expression and communication, presidents have been tasked with using the various platforms to better engage with their students.