Southwest’s Plan To Attract More Business Travelers

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Date

2021-05-12

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Journal ISSN

Volume Title

Publisher

Simple Flying

Abstract

Southwest Airlines plans to gain a bigger slice of the post-Covid business travel market. Although the return of business travel is still unclear on when, or how extensive it will be, Gary Kelly the CEO for Southwest is planning to attract this segment going forward. Southwest has opened a number of cities in the past year, but the addition of an expanded presence in the global distribution system, (GDS) will play a huge role in helping them appeal to corporate travelers via Travelport and Amadeus.

Description

Keywords

Southwest Airlines, Corporate travel, Global Distribution System, Travelport, Amadeus

Citation