Magnuson credits direct distribution platform to occupancy growth

TR Number
Date
2019-02-28
Journal Title
Journal ISSN
Volume Title
Publisher
Hotel Management
Abstract

Magnuson Hotels has reported a chainwide occupancy increase of 8 percentage points across its branded and soft-brand portfolios for the last six months of 2018. Driving the revenue increase was the launch in May 2018 of Magnuson Direct, the company's direct distribution and hotel management platform.

Description
Keywords
Magnuson Hotels, distribution platform, occupancy
Citation