Meeting revenue management challenges: Knowledge, skills and abilities [Summary]
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Date
2016-08
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Volume Title
Publisher
Virginia Tech
Abstract
Hospitality industry increasingly recognizes importance of integrating revenue management into their operations and significance of their staff to do so. Yet revenue managers face major challenges from both internal and external sources. Hence revenue staff dealing with several sophisticated problems should possess various knowledge, skills and abilities (KSAs) to enable them effectively overcome these obstacles. However which specific capabilities are required to what extent are not clear. Therefore this study aims to match the challenges that are faced by hotel revenue managers with KSAs required in managing inventory and prices.
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Keywords
Revenue management, Yield management, Challenges, KSAs, Revenue managers