Browsing by Author "Gale, Casey"

Now showing 1 - 6 of 6
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    Combatting Racism Against Asian Americans in the Events Industry
    Gale, Casey (PCMA, 2021-05-13)
    Hate crimes against Asian Americans rose 150% since 2019. The increase in hate crimes signaled event professionals across every industry to take a stand. It is imperative that event professionals are choosing friendly cities and clearly noting that any form of discrimination against attendees will not be tolerated. Planners can work with DMO and CVBs across the country to select the cities that they will be hosting their next event to ensure it meets the equality and inclusion requirements for all attendees.
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    It’s All About the Logistics at ALHI’s In-Person Event
    Gale, Casey (2020-09-18)
    This article describes how ALHI(Associated Luxury Hotels International) handled a 125-attendee in-person meeting 'Business Experimental Forum' at the Omni Hotel in Dallas. ALHI has already developed Business Travel Safety Guidelines, a set of safety measures for their member, and updated regularly. They held the meeting successfully following the guideline - performing live and In-person both adequately with reinforced safety measures in the sessions and F&B sections.
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    Scientific meeting going virtual reaching world
    Palmer, Barbara; Gale, Casey (2020-09-04)
    This article shares a few cases of science meeting moved to the virtual from the in-person conference due to the pandemic but had a huge success. Especially since attendees expect to learn and share their research and knowledge in the meeting of the science field, it was possible to get more attendees from all over the world without concern about visa and physical travel.
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    Using Swag to Bring a ‘Physical Dimension’ to Virtual Events
    Gale, Casey; Wagner, Curt (2020-10-07)
    In the trend of the virtual meeting, organizers are also looking for a new creative way of distributing Swag(Stuff We All Get). In this article, a few examples of creative event packaging were introduced; 'Pack with purpose'(curated gift box for the attendees), 'Stickeryou'(the custom sticker for the event), and 'Sugarwish'(Snacks for the digital event). Receiving the tangible present from the organizer, organizers intend attendees to relieve the fatigue from zoom and to get more impacts than just convention giveaway.
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    What’s Often Missing From the Diversity and Inclusion Conversation
    Gale, Casey (PCMA, 2021-03-03)
    As diversity and inclusion understanding grows it seems focused on racial and gender bias. Research by The Valuable 500, a global CEO community launched at the World Economic Forum's Annual Summit in Davos in 2019 with the goal of revolutionizing disability inclusion has research stating that only three percent of articles discussing diversity in 2019 and 2020 referenced disability.
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    Why Virtual Events Require More Planning Time
    Gale, Casey (PCMA, 2020-11-18)
    This article shares the best practice of how the virtual event went successfully from ASTRO's Annual Meeting held in October. They started their preparation to plan the event 6 months early from the meeting date. This made it possible for them not to be in a hurry so that they could find the right virtual platform for their meeting-6Connex. Also, they took enough time for their exhibitors to get used to the new platform by providing a "Soft launch" from the day before the actual convention. Besides that, ASTRO prepared to pre-record contents including 220 poster sessions.